Fletcher Camera to Represent FotoKem's nextLAB in Midwest

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Wed, 06/29/2011 - 20:00 -- Nick Dager

FotoKem has announced that its nextLAB system is now being represented in the Midwest region by Fletcher Camera & Lenses with offices in Chicago and Detroit. Built on FotoKem's proprietary file-based workflow software these mobile systems are integrated portable units that bring powerful post production capabilities to productions around the globe. They are an extension of the company's in-house technological advancements and professional services backed by decades of experience and knowledge to assist with streamlining workflow from ingest to delivery and archive on set or near location. Fletcher will rent and manage the deployment of nextLAB units in the busy production areas of the Midwest primarily Illinois Michigan and Ohio.   Like FotoKem Fletcher was among a very small number of companies that started to build the solutions for what was coming with data-centric workflows says Tom Fletcher vice president of Fletcher Camera & Lenses. When I saw where FotoKem had taken nextLAB I immediately knew they had built something truly amazing; they get it. The nextLAB workflow improves efficiency for all types of projects-motion pictures commercials and television. According to FotoKem's nextLAB vice president and general manager Tom Vice this is an ideal time to work with a company like Fletcher to support the demand and interest in file-based workflow in the Midwest.   The team at Fletcher Camera has been longtime friends of FotoKem and we have worked closely with Tom Fletcher over the years on a wide variety of projects Vice says. As an expert who has been involved with the use of emerging and evolving camera technologies he became an early leader in mobile systems supporting file-based workflows on location and initially created a system of his own. All of us at FotoKem are very excited about this collaboration and see it as a great way to have an industry leader represent us in the Midwest.   Megan Donnelly director of digital mobile services for Fletcher Camera & Lenses adds We live in an interesting new world. The nextLAB system works intuitively with the way crewmembers work while also surpassing the expectations of creatives. The learning curve for clients is very seamless with FotoKem's solution. We think customers will see it's a must-have product once used.   Mike Brodersen vice president of FotoKem says We could not have found a better colleague to work with than Tom and the entire Fletcher Camera organization. They are well-respected and incredibly knowledgeable partners for us in the Midwest. We look forward to working with them to help put our system directly into the productions that need it.   FotoKem www.fotokem.com