A new Buy Tickets button is now available on Fandango’s Instagram profile, providing movie fans seamless access to show times and ticketing at more than 30,000 screens nationwide. This is in addition to the Shop button, connecting to movie merchandise and ticketing offers, including movie poster and collectible gifts-with-purchase available to Fandango ticket buyers through shopping on Instagram. Fandango ticketing will also roll out on movie-specific Instagram destinations in the coming weeks.
“As millions of movie fans have gravitated to social media platforms to discover, share and engage with their favorite movie content, Fandango has been essential to that experience, offering ticketing capabilities and access to the most comprehensive network of U.S. theaters,” said Fandango president Paul Yanover. “We’re very excited to integrate ticketing into our Fandango Instagram, and look forward to working with our studio partners to help transform consumer passion into advance ticket purchases.”
To incentivize more movie going this summer, Fandango launched in April its first-ever rewards program, offering ticket buyers benefits across Fandango’s family of businesses. This summer, ticket buyers on Fandango can earn VIP+ Points redeemable for discounts and free stuff from movie tickets to streaming digital movies and TV shows to fan merchandise.