Three European cinemas, Cineplex Cinema in Aachen, Germany, Arena Cinema in Zurich, Switzerland, and the Arena Cinema in Geneva, Switzerland will be showing Avatar: The Way of Water on a Cinity Cinema System in collaboration with Christie.
The Cinity Cinema System blends 4K, 3D, high brightness, high frame rate, high dynamic range, and wide color gamut display capabilities, paired with immersive sound.
“It’s amazing to see the Cinity Cinema System reach European shores, marking another stage in the progression of this exciting cinema technology,” said Adil Zerouali, senior sales director for cinema, Christie. “We are honored to be involved with Cinity in developing the latest technologies to drive performance ever higher, as we work together to continue to push the boundaries of theatrical presentation and audience engagement. The performance of the Cinity Cinema System is unparalleled, and when paired with a masterpiece such as Avatar: The Way of Water, the result is spectacular. I’m looking forward to hearing the feedback from European audiences.”
Christie provides the projection in the Cinity Cinema System.
The system earned global recognition by winning the Technical Achievement Award at CineEurope 2022. Special scenes of the second Avatar were shown on the Cinity Cinema System at CineAsia 2022.
Christie Digital Systems USA www.christiedigital.com