Joining a growing list of production and post-production companies, Deluxe has announced its support for Amazon’s AWS for Media & Entertainment initiative to accelerate, simplify and deliver a cloud-based media supply chain management system for their clients. Together, the companies provide a flexible cloud service and cloud management portfolio that gives enterprise customers rapid and flexible access to the cloud.
AWS for Media & Entertainment is an initiative featuring new and existing services and solutions from AWS and AWS Partners, built specifically for content creators, rights holders, producers, broadcasters, and distributors.
“Teaming up with AWS and building upon its supply chain enablement technologies to support cost effective scale helps us meet our growing customer demand,” said Nizar Thabet, CTO, Deluxe. “Using AWS is accelerating our time to market by launching new Media & Entertainment service offerings, modernizing and optimizing existing services and rationalizing legacy on-prem infrastructure.”
As a market leader in media supply chain services, Deluxe’s optimization of cloud-based technology has allowed it to achieve operational excellence and nimbly adapt to shifting models of content creation and distribution within the media and entertainment space. API integration with AWS services allows Deluxe to provide a unified workflow connecting fulfillment with upstream services at the scale and velocity required in today’s landscape.