CJ 4DPlex, makers of dynamic seating for movie theatres, has merged with Simuline, a company that creates rides and simulators for the attraction industry. With the merger, CJ 4DPlex hopes to expand its business beyond immersive cinema, including, virtual reality and other areas of the attraction industry.
Simuline was founded in 1996 and has supplied motion chairs to 4DX since the company’s inception in 2009. In partnership with 26 businesses, Simuline’s attractions have been installed at 164 sites, including various types of entertainment spaces, theatres and theme parks.
“The merger between CJ 4DPlex and Simuline is to lay the groundwork to strengthen 4DX’s global business. We will accelerate our pace towards global expansion and broaden our business to include the theme park and attraction entertainment industry, going beyond the 4D cinema market,” said, Byung-Hwan Choi, CEO of CJ 4DPlex.
Through this merger CJ 4DPlex expects to lead the newest trends of next generation entertainment by integrating and expanding both their business portfolio and network to 90 partners and 74 countries. Eventually, widening the business opportunities for cinema owners, mall operators, attraction operators and other players in the worldwide entertainment industry.
CJ 4DPlex has been aggressively expanding its 4DX theaters worldwide since it launched the first and leading 4D cinema technology for feature films in 2009. As of December, 4DX has over 40,000 seats in operation at 314 auditoriums in 42 countries and has partnerships with 66 exhibitors around the world.
4DX claims to be the fastest-growing premium cinema format, recording an annual average growth rate of 56 percent. Additionally, 4DX currently dominates the 4D market, holding over 60 percent of the 4D market share globally.
CJ 4DPlex www.cj4dplex.com