CJ 4DPlex. EVT Expand Partnership, Add 4DX Theatres

Bookmark and Share

Wed, 12/11/2024 - 10:12 -- Nick Dager

CJ 4DPlex and EVT, owners of Event Cinemas, the largest movie exhibitor in Australia and New Zealand, announced today that they have broadened their partnership to bring more 4DX theatres to Australia. This expanded deal will bring three additional 4DX theatres to the country, with two set to open before Christmas 2024 at Event Cinemas Castle Hill, NSW, and Event Cinemas Innaloo, Western Australia, with a third location opening next year.

Pictured, left to right are Daniel McCabe, general manager cinema operations Australia; Don Savant, CEO of CJ 4DPlex America; Jane Hastings CEO, managing director & executive director, EVT Ltd.4DX offers an unmatched cinematic experience that fully immerses audiences into the action on screen. Utilizing over 21 unique effects—including motion-synchronized seats, water, wind, snow, lightning and scents—4DX engages all five senses, transforming a traditional movie into a thrilling, multisensory adventure. 4DX amplifies the impact of every scene with effects that perfectly sync to the on-screen action, giving viewers an extraordinary way to experience films like never before.

The Castle Hill and Innaloo locations will feature 124 and 128 seats, respectively, ensuring ample capacity for audiences to experience the multisensory thrills that 4DX has to offer. These additions mark a significant growth milestone, bringing the total number of 4DX theatres with Event Cinemas in Australia to seven.

"We are delighted to continue our collaboration with CJ 4DPlex to expand the 4DX experience across our cinema locations," said Daniel McCabe, general manager of cinema operations Australia for Event Cinemas. "At Event Cinemas, we are committed to offering our customers the latest and greatest in cinema technology, and with the addition of these new 4DX theatres, we're bringing an unparalleled level of excitement and immersion to even more moviegoers across Australia."

Jun Bang, CEO, CJ 4DPlex added, "4DX offers Australian audiences a cinema experience that simply can't be replicated at home. The combination of motion-synchronized seating and environmental effects transports audiences directly into the heart of the action—something only the big screen can deliver.

"Our growing partnership with EVT's Event Cinemas allows us to deliver the groundbreaking 4DX experience to more Australian moviegoers, transforming the way audiences connect with their favorite films," said Don Savant, chief business officer, CJ 4DPlex. "This expansion reflects our commitment to providing dynamic film experiences worldwide, and we're thrilled to see Australian audiences embrace the power of 4DX."

CJ 4DPlex and EVT have been pioneering cinematic advancements in Australia since the launch of the first 4DX theatre in 2018. As demand for premium film formats grows, this expanded footprint signals both companies' dedication to meeting the needs of a rapidly evolving entertainment landscape.

In addition to the 4DX locations, Event Cinemas has two ScreenX theatres in Australia, CJ 4DPlex's premium multi-screen experience. The ScreenX format lets moviegoers experience key scenes from each film in a stunning, 270-degree panoramic view that is displayed across dual-sided screens. This creates all-encompassing visuals like never before and provides the most differentiated and premium moviegoing experience available.