Cineplex Opens Canada’s Second 4DX Auditorium

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Tue, 08/13/2019 - 11:12 -- Nick Dager

Cineplex has opened Canada’s second CJ 4DPlex 4DX auditorium in Calgary, Alberta. The multi-sensory experience debuted at Scotiabank Theatre Chinook with Universal Pictures’ action-packed film, Fast & Furious Presents: Hobbs & Shaw.

Cineplex has opened Canada’s second CJ 4DPlex 4DX auditorium in Calgary, Alberta.“CJ 4DPlex’s partnership with Cineplex has been instrumental in introducing our innovative 4DX and ScreenX technology to Canada and we are thrilled to continue our expansion with the opening of a second 4DX location at Scotiabank Theatre Chinook,” said CJ 4DPlex CEO JongRyul Kim. “Cineplex guests will love watching the latest in the Fast & Furious franchise in 4DX, where the driving and action sequences will be perfectly amplified by motion-synchronized seats and vibration.”

“Our 4DX auditorium in Toronto has been a hugely popular option for guests and we are so excited to introduce the experience to Calgary movie-lovers,” said Cineplex senior vice president, exhibition and theatre operations Kevin Watts. “We operate one of the most innovative theatre circuits in the world and 4DX is a perfect example of our commitment to providing Canadians with access to the latest cinema technologies from around the globe.”

CJ 4DPlex and Cineplex partnered in 2016 to open Canada’s first 4DX auditorium at Cineplex Cinemas Yonge-Dundas and VIP. Following a successful pilot, the Companies announced an expanded agreement in September 2018 that will bring the 4DX experience to as many as 13 additional Cineplex locations across the country over the coming years.

In addition to the 4DX experience, CJ 4DPlex and Cineplex opened Canada’s first ScreenX auditorium at Cineplex Cinemas Queensway and VIP in Toronto, Ontario in December 2018. ScreenX is the world’s first multi-projection theatre technology that enables a 270-degree, panoramic movie-watching experience.