Barco was named CineAsia 2017 Technology Innovator of the Year earlier this week in Hong Kong. In accepting the award, senior vice president entertainment Wim Buyens said, “Given that this is exactly what we try to achieve, we are particularly proud to be recognized as Technology Innovator of the Year.
“It’s a recognition of everything we stand for. Technological innovation has been part of our DNA for over 80 years. It’s what has brought us to where we are today. We’ve been pioneering with numerous industry firsts ever since the early days of digital cinema. And our passionate people and constant drive for innovation will keep on paving the way for the future of the business.”
Cinema exhibitors find themselves in an exciting but competitive position as audience habits continue to change. To keep up, exhibitors must constantly innovate to consolidate existing audiences and also grow new ones through exciting new experiences. This is the context in which Barco was saluted at the recent CineAsia conference with the Technology Innovator of the Year award.
Barco has been a technology leader in laser projection for a number of years, creating innovative and patented solutions that meet key core goals including superior image quality, and lower total cost of ownership.
The cornerstone of the company is an absolute passion for developing the finest technology and turning it into products that significantly improve the viewing experience while lowering operating costs. To achieve this, the company calls on the customers themselves throughout the development to ensure that their specific needs are comprehensively addressed.