AMC Theatres today announced that the company is celebrating another milestone achievement as AMC Stubs A-List spent this spring adding an additional 100,000 members and will head into a busy summer movie-going season with the A-List program now exceeding 800,000 moviegoers.
That’s an increase of nearly 200,000 members to A-List in 2019, and the 800,000 members put AMC well ahead of its one-year target of 500,000 members by June 26, 2019. At more than 800,000 members, AMC Stubs A-List is the No. 1 movie-going subscription service in North America.
Adam Aron, AMC CEO and president, said, “With AMC Stubs A-List, we believe we’ve cracked the code to make this concept successful for AMC, our shareholders, our studio partners and most importantly, our guests. While others have tried and failed in this space, A-List is only getting stronger. Members are seeing many more movies than they did before A-List was created, they are seeing movies more than once and they’re bringing their friends and family members along, who are paying for their tickets at full price.”
He said, “Our A-List program is already contributing to AMC’s profitability. A-List members are bringing friends and family with them to the movies and they are adding to their enjoyment of the show by buying plenty of popcorn and soda and other food and beverages in our theatres.”
AMC Theatres www.amctheatres.com