Theatre Design

If You Build It, They Will Come

Mon, 02/17/2020 - 11:16 -- Nick Dager

Mark Louis is Alamo Drafthouse Cinemas director of presentation. In that role, he is responsible for maintaining the level of technology that has become central to the exhibitor’s brand and identity. Louis is currently overseeing the opening of seven new Alamo theatres across the United States, while simultaneously maintaining the quality control of the established sites. When I contacted him to talk about how he approaches new builds he described himself as “busier that a one-armed reel-to-reel projectionist,” but he agreed to talk via email. Here’s an excerpted version of our conversation.

Aquarium of the Future Opens in California

Mon, 01/06/2020 - 13:45 -- Nick Dager

The Aquarium of the Pacific, located near the waterfront in Long Beach, California, recently opened its “aquarium of the future,” called Pacific Visions, which features an immersive theatre, multiple interactive art installations, and hands-on multimedia displays. Brian Edwards, owner of Edwards Technologies, the integration firm that designed and installed the theatre AV and FX system at aquarium, says the project is an example of the future of both the AV industry and of storytelling as a whole.

Kinopolis Opens Germany’s First Dolby Cinema

Fri, 05/17/2019 - 11:12 -- Nick Dager

Kinopolis Gruppe today announced that it has opened Germany’s first Dolby Cinema at the renowned Mathäser Palast in Munich. In addition, the Dolby Cinema at Mathäser will have its own entrance as well as a lounge area for film fans to enjoy the refreshments and beverages that will be on offer in a VIP style lounge.

Combining Video Walls with Ticket-Sales Kiosks

Wed, 01/23/2019 - 12:53 -- Nick Dager

Self-service ticket kiosks have wide acceptance in movie theatres, but Brisbane-based TouchMate saw the potential in combining the widespread use of video walls in cinema foyers with kiosk-style features. To bring the concept to market, the company joined forces with touch sensor supplier Zytronic. TouchMate director David Ellsworth said, “Our system is an evolution of the current technology. Traditionally, the cinema might spend more than $50,000 on a video wall then install eight self-service kiosks that might cost an extra $50,000-plus. If you merge the two technologies you halve the capital costs and costs of maintenance. You save space and money.”

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