Movio has appointed Craig Jones as chief commercial officer of the company. Jones, who joins Movio after a decade at Vodafone, will divide his time between the company’s Auckland headquarters and Los Angeles offices. He will be responsible for continuing the successful conception and execution of Movio’s global business strategy for Movio Media. Opening new avenues for Movio to generate incremental profit for Movio and Movio’s cinema exhibition partners from their moviegoer data, is among his highest priorities. The appointment, effective immediately, was announced by Will Palmer, co-founder and chief executive, to whom Jones will report.