Cineplex has partnered with CJ 4DPlex to open Canada’s first ScreenX auditorium today at Cineplex Cinemas Queensway and VIP in Toronto, Ontario with the debut of Warner Bros.’ highly anticipated film, Aquaman.
Golden Screen Cinemas plans to launch its first three CJ 4DPlex ScreenX theatres and to open three additional 4DX theatres in Malaysia.
Cinepax has announced plans to launch the first two 4DX immersive seating theaters in Pakistan. Cinepax’s flagship location, a 10 screen multiplex, at the Packages Mall, Lahore, will house the first 4DX theatre in the country. The second will be at the Ocean Tower mall in Karachi. Both installations are scheduled for 2019.
Cineplexx International has opened its second and third MX4D Theatre in less than two months, this time in Serbia. Located in the country’s capital of Belgrade, which has a population of more than a million people, Cineplexx’s second MX4D theatre boasts 100 seats configured into 25 benches.
CJ 4DPlex announced this week that its multi-projection theatre technology ScreenX experienced 30 percent growth this year over last and has reached a worldwide attendance record of 2.6 million moviegoers to date, grossing $25 million at the box office.
As the line between cinemas and amusement parks continues to blur, the Ymagis Group has announced plans to open several dozen virtual reality adventure parks and at least 200 arcade sites in partnership with cinema exhibitors worldwide by the end of 2020. Since Ymagis Group was founded, the company says it has pursued an innovation policy designed to put it at the heart of the digital transformation of the entertainment industry. Today, this industry is experiencing a new revolution with the irruption of virtual reality technologies. Halfway between cinema and video games, virtual reality is already a global phenomenon benefiting from an advanced technological environment
CJ 4DPlex announced today an agreement with Kinepolis to bring the 4DX immersive-seat experience to six additional Kinepolis cinema complexes. Less than one year after the opening of its first 4DX theatres in Antwerp, Brussels, Lomme, Madrid and Valencia, the company has announced six additional 4DX theatres, which include three in Belgium (Kinepolis Hasselt, Ghent and Rocourt), one in Luxembourg (Kirchberg), one in France (Kinepolis Nîmes) and one in Spain (Kinepolis Diversia, Madrid).
One of Europe’s most famous cinemas, London’s Odeon Leicester Square, will reopen this Christmas following an 11 month, multi million pound deluxe refurbishment that has transformed what has been called the home of the premiere back into a global icon in the heart of London’s West End. The building’s largest screen has been fully upgraded to combine luxurious reclining Odeon Luxe seats with the captivating experience of Dolby Cinema.
CJ 4DPlex has reached new levels of success with more than 20 million worldwide attendees and $250 million at the box office to date in 2018. The company anticipates that the total number of moviegoers who have experienced 4DX since its launch in 2009 will exceed 85 million by year’s end, with the total box office gross surpassing $1 billion.
One of the biggest technology trends in motion picture exhibition today is immersive seating. Several companies have successfully partnered with exhibitors, movie studies and other producers to create an audience experience that actively mirrors the sights, sounds, actions and aromas of the movie on the screen. MediaMation is unique among these companies because not only are the seats in an MX4D theatre designed for movement and effects, the entire room is.