Hoyts, the largest single-brand movie exhibitor in Australia, has commissioned D-Box haptic recliner seats in for seven additional Hoyts’ locations, to be installed by the end of 2023. This will raise the total number of Hoyts theatres equipped with D-Box technology over the last four years to 22, many of them full-fledged D-Box auditoriums.
Cinemark has signed an agreement with CJ 4DPlex to install ScreenX technology in six Cinemark theatres in Texas and California by the end of the year. The agreement also includes plans for a potential expansion.
Paramount Pictures’ Top Gun: Maverick has reached new heights with $60 million in box office sales in CJ 4DPlex’s premier theatre formats, the visually immersive, 270-degree panoramic ScreenX and the multi-sensory 4DX.
Paramount Pictures' Top Gun: Maverick has surpassed $50 million in box office sales in CJ 4DPlex’s immersive technologies including 4DX active seating and visually immersive, 270-degree panoramic ScreenX.
Sony Pictures' upcoming original action thriller Bullet Rain will debut in visually immersive 270-degree panoramic ScreenX theatres on August 5 in the United States and in international markets on August 3. CJ 4DPlex worked closely with Sony Pictures and director David Leitch to ensure the highest quality presentation of the exhilarating journey to guarantee an immersive, 270-degree panoramic viewing experience that can't be replicated anywhere else.
Majid Al-Futtaim’s Vox Cinemas is introducing CtrlMovie, the region’s first interactive movie experience, which lets the audience decide how the plot of the movie unfolds. The new interactive experience will launch in the UAE and Saudi Arabia on August 5.
Yosemite Cinema, an independent movie theatre located inside Yosemite National Park, has opened a Positron XR Cinema virtual reality theatre equipped with 16 motion pods designed to give audiences premium cinematic VR experiences.
London-based extended reality technology company disguise has acquired Atlanta-based immersive entertainment specialists Meptik to empower a global deployment of immersive productions, studios and installations delivered by Meptik and powered by disguise.
British Columbia's second ScreenX auditorium opened at Cineplex Cinemas Langley just in time for Thor: Love and Thunder.
Marvel Studios Thor: Love and Thunder will debut in CJ 4DPlex’s immersive 270-degree panoramic ScreenX format in theatres worldwide beginning July 6, followed by the United States on July 8. By expanding specially selected film sequences onto the left and right-side walls of the auditorium, ScreenX surrounds and transports moviegoers into the otherworldly action of the film.