CJ 4DPlex unveiled what it called the world’s first four-sided 4DX Screen movie theatre at this year’s Consumer Electronics Show currently underway in Las Vegas. The company also introduced an indoor AR platform that seamlessly combines reality with virtual objects and announced an ultra-wide zoom lens in development, which can reduce projection distance by 70 percent compared to standard projection lens.
The Aquarium of the Pacific, located near the waterfront in Long Beach, California, recently opened its “aquarium of the future,” called Pacific Visions, which features an immersive theatre, multiple interactive art installations, and hands-on multimedia displays. Brian Edwards, owner of Edwards Technologies, the integration firm that designed and installed the theatre AV and FX system at aquarium, says the project is an example of the future of both the AV industry and of storytelling as a whole.
CJ 4DPlex today named Don Savant CEO of CJ 4DPlex Americas, the U.S. branch of the groundbreaking next-generation motion picture technology company. Savant will be responsible for growing both premium formats, 4DX and ScreenX, in the Americas, while continuing to collaborate with movie studios to deliver the best films in both formats for consumers.
CJ 4DPlex will launch the company's newest theatre concept at this year’s Consumer Electronics Show, which starts January 7 in Las Vegas. This is the first time the company will exhibit at CES.
Cinépolis Luxury Cinemas in San Mateo, California installed its first ScreenX format auditorium in time for the December 13 opening of Sony Pictures Entertainment's Jumanji: The Next Level. Auditorium One at Cinépolis Luxury Cinemas San Mateo seats 101.
Cineplex today announced that it had added new immersive theatre formats 4DX and ScreenX in locations across Canada. The multi-sensory 4DX experience is now open at three new locations: Cineplex Cinemas Winston Churchill in Oakville, Ontario; Cineplex Cinemas Hamilton Mountain in Stoney Creek, Ontario; and Scotiabank Theatre Edmonton in Edmonton, Alberta.
B&B Theatres has opened its eighth MX4D theatre system in Wylie, Texas, a growing Northeast suburb of Dallas. The first film to play there in MX4D is Sony's Jumanji the Next Level, followed by the imminent engagement of Disney's Star Wars: The Rise of Skywalker.
Sony Pictures Entertainment is releasing Jumanji: The Next Level for CJ 4DPlex’s 4DX multi-sensory, motion synchronized seating and for the 270-degree panoramic screens of ScreenX. The film opens in North American theatres nationwide on December 13.
CJ 4DPlex has unveiled new logos for its immersive seating technology 4DX and its sister brand, the multi-screen technology ScreenX. As 4DX and ScreenX have been rapidly expanding worldwide, the company implemented the new branding to increase brand consistency for 4DX and ScreenX. The goal is to position the 4DX brand as an exciting cinematic experience for customers for the next 10 years. 4DX has seen unprecedented growth and has gathered explosive popularity recently. CJ 4DPlex hopes the new branding will entrench 4DX and ScreenX as a must for global movie fans.
Pathé Utrecht Leidsche Rijn, the Netherlands, is the 700th auditorium to install CJ 4DPlex’s 4DX immersive seating technology.