[Editors Note: As has been widely reported, in recent weeks filmmakers Steven Spielberg and Steven Soderbergh have predicted that Hollywood will implode if the major studios continue to invest only in tent-pole movies and endless sequels. In a guest column Russ Collins, artistic director of the Cinetopia Festival, CEO of Ann Arbor’s Michigan Theater and director of the Art House Convergence, takes exception.] Steven Spielberg is a gifted filmmaker whose impact on the art and business of cinema is arguably peerless. Steven Soderbergh is a gifted and important filmmaker. The aesthetic and financial success of both Stevens is unquestioned. However, both of these cinema icons have come out with almost bitter assessments of the future of movies recently. I believe these assessments are wrongheaded. Maybe it’s because the pessimistic assessments come from these two cinema idols that it makes me sad and a little mad.
Digital Arts in New York City recently installed a new Meyer Sound cinema monitoring system in its new post-production theatre. The system has already been used on such projects as Woody Allen’s forthcoming film Blue Jasmine, and the recent HBO movie Beyoncé: Life Is But a Dream.
Montreal area effects house Modus FX completed 240 visual effects shots for This Is The End, the apocalyptic comedy directed by Seth Rogen and Evan Goldberg in theatres now.
When Florida-based director/cinematographer, John Deeb isn’t shooting spots for high-profile clients such as Hard Rock Hotels or Disney, he likes to expand the limits of his creativity with music videos like a recent one for indie rocker Matt Pond. To shoot Love to Get Used, a song off Pond’s new album, The Lives Inside the Lines in Your Hand, Deeb got to experiment with different techniques not always viable on commercial productions.
JMR Electronics recently designed and built a high performance server and storage system for the production of the world’s first high-frame-rate 3D movie. UFOTOG, a 10-minute short that tells the story of a man’s attempt to photograph alien spacecraft, is the work of director, visual effects pioneer and filmmaking visionary Douglas Trumbull.
AM Studios, Chennai, one of India’s most famous recording studios, has acquired a Barco Auro 11.1 system to enhance its 3D sound recording capabilities. The sound mixing for Maryan, an upcoming Tamil drama thriller film directed by Bharatbala starring Dhanush and Parvathi Menon was done using Auro 11.1.
California-based Legend3D has been chosen by The Coca-Cola Company and advertising agency Ogilvy & Mather Paris to convert the Liquid Dream Coke Zero spot into 3D.
The Event Cinema Association has launched the first website to promote and support live and recorded cinema events, also known as alternative content, which is increasingly being screened and finding new audiences in cinemas around the world.
The new Centaurus Cineplex opens its doors this month in the new The Centaurus mega-mall in Islamabad, Pakistan’s capital city.
Katabatic Digital founder Emery Wells, recently finished a number of digital shorts and parodies for Saturday Night Live using Bluefish444’s Epoch 2K Horizon as HD-SDI output within Assimilate Scratch.