This year the buzz at CineEurope seemed to be all about alternative content, or event cinema as it’s being increasingly referred to. As chair of the ECA it’s difficult to gain real perspective from the eye of the storm but having seen the business grow from an occasional add-on for exhibitors to a serious revenue stream in more recent years, the sense in Barcelona last month was that in event cinema, the possibilities are endless and the sense of real excitement was tangible. Everyone from major studios to major cinema chains to independents to technical partners seemed keen to know more, hear more, do more to exploit this established and still growing revenue stream.
Cineplex has announced that it has entered into an agreement to purchase select theatres from Empire Theatres Limited for a cash purchase price of $200 million, subject to certain adjustments to be made at closing.
During the past three years, Cinepolis has completed the exclusive installation of more than 3000 Doremi Integrated Media Block servers with ShowVault. Cinepolis, Latin America’s largest cinema chain has concluded its deployment in Mexico with 286 theaters that span 84 cities, and has expanded globally to operate over 3,000 screens.
Omniplex Cinema Group has completed installation of Cinedigm’s Theatre Command Center software to streamline its circuit-wide movie operations.
Harkness Screens has released new versions of its recently launched iOS and web-based Digital Screen Modeller and Digital Screen Archiver apps. Both apps were released at CinemaCon 2013 and are currently available as free apps on the Apple iTunes store and via the Harkness Screens website.
Barco officials say that more than 50 films are to be released in its immersive cinema sound format, Auro 11.1 and that the company has signed agreements for the deployment of more than 200 Auro 11.1 installations worldwide.
Dolby Laboratories announced today five new film titles to be mixed in its new sound format Dolby Atmos. With the addition of Las Brujas de Zugarramundi (Spain), Mindscape (Spain and Canada), Tarzan 3D (Germany), Mr. Go (Korea), and nature documentary Guadalquivir (Spain), Dolby Atmos has passed the milestone of 50 titles announced within one year since Disney•Pixar’s Brave in June 2012.
Barco has released CineMate, a free mobile app for both Apple iOS and Android devices that enables exhibitors to easily control and operate their digital cinema equipment via their smart phone, tablet or other mobile device. The app will be available for download in the App Store and Google Play from mid-July onwards.
LMT Laboratory of Multimedia Technologies, a digital cinema and AV system integrator from Zagreb, Croatia, was awarded the public tender for the digitalization of independent cinemas as a part of the Croatian national digitalization project.
Highlands Technologies Solutions has announced a technology and commercial partnership with the French exhibition network Circuit Georges Raymond to test and evaluate YouActive, HTS’s innovative interactive system.