As movie theatres around the world slowly begin to open their doors and begin showing first-run feature films, one of most critical aspects of their business will be reassuring moviegoers that their buildings are as clean and disinfected as can be. To that end, Digital Light Sources has added a long list of items to its offerings to help exhibitors reach that important goal.
More than $2.6 billion in domestic box office might have been sacrificed in 2019 had a 17-day window been in place. A new report from the research firm Gower Street Analytics shows that 24 percent of total box office across the domestic market last year was taken beyond Day 17 of release. In the most dramatic example of this, Sam Mendes’ 1917 grossed $129 million at the domestic box office beyond Day 17 – an astonishing 81 percent of its lifetime gross.
Red Star Macalline Pictures Development of China today announced an agreement to install 120 screens with RealD technology over the next three years. The agreement includes 15 premium format Luxe and 45 RealD Cinema screens in addition to 60 auditoria utilizing RealD's patented 3D systems.
The loosening of restrictions on the media and entertainment sector by The Kingdom of Saudi Arabia has fueled the demand for public viewing of cinema in theatres. This positive development has created revenue generation opportunities for several stakeholders in the ecosystem, both nationally and internationally, as the region is one of few in the world where cinema exhibition is a new business.
Juliana F. Hill has been appointed to National CineMedia’s board of directors. She has also been appointed by the board to serve as a member of the audit committee. Hill brings her extensive financial, media industry, and outdoor advertising expertise to NCM, following a long career in finance with iHeartMedia, Inc. (formerly Clear Channel Communications), the number one audio company in the United States.
Christie is highlighting a new certified refurbishment program at the Beijing International Radio, TV & Film Exhibition 2020 online trade show, taking place on August 19-21.
In response to the ongoing turmoil in the cinema business caused by the COVID-19 pandemic, Atom Seating is lowering prices, extending payment times and donating five percent of sales to organizations fighting the virus.
Last August, the Star Cinema Grill in Richmond, Texas, a Houston suburb, was having great success in its premium large format auditorium thanks to having installed the largest Samsung Onyx LED Cinema Screen in North America. It was just the second exhibitor in the country with an Onyx and audiences loved the experience; the theatre was sold out for almost every show. Cut to this August and times have changed dramatically. The United States in general and Texas in particular are still dealing with the worst of the COVID-19 pandemic and the handful of indoor theatres that are open are working under severe restrictions. In response to that, Star Cinema Grill is in the process of opening a drive-in theatre at its Cypress, Texas location
Sena Cinemas, Reykjavik has signed a multi-year agreement with Movio Cinema to better analyze, understand and connect with its cinema audiences. Sena owns and operates Iceland’s largest cinemas including Smarabio equipped with laser projectors for all screens and a Dolby Atmos sound system in the main hall. Smarabio’s fun center hosts an arcade, laser tag, virtual reality games, karaoke, and facilities to accommodate groups of all sizes.
Muvi Cinemas has opened the first Dolby Cinema in the Kingdom of Saudi Arabia at the U-Walk Boulevard, Arabian Centres in Riyadh.
