Distribution & Exhibition

Dennis Pacelli Joins Strong as US National Cinema Sales Manager

Tue, 09/14/2021 - 10:57 -- Nick Dager

Strong/MDI Screen Systems has appointed Dennis Pacelli national cinema sales manager for the United States, effective immediately. Pacelli brings decades of experience in global sales and business development to his new role where he will lead sales initiatives and drive new client acquisitions in the region. He will also provide strategic insight to guide business growth.

Athena Cinema Embraces Accessibility

Mon, 09/13/2021 - 11:00 -- Nick Dager

The Athena Cinema in Athens, Ohio, has introduced a new film series focused on providing an accessible theatre experience for visitors that features screenings of contemporary independent films. Each Saturday in September, the theatre will feature a limited one-time-only screening of a contemporary art film. In addition to showcasing independent films, the Athena Cinema will create events that are inclusive for all, including for individuals who find traditional films screenings uncomfortable or inaccessible due to the atmosphere.

CJ4DPlex, AmazeVR Partner to Bring Immersive Music Experiences to Cinemas

Mon, 09/13/2021 - 10:51 -- Nick Dager

CJ 4DPlex and AmazeVR have formed a partnership to source the work of leading artists and secure talent to develop innovative immersive music experiences. The goal of this collaboration is to create immersive shows that will be created and distributed for ScreenX showings and movie theaters, particularly those with 4DX.

Gathr Showcasing Remastered Version of On Any Sunday

Mon, 09/13/2021 - 10:44 -- Nick Dager

Media company Gathr will showcase the re-mastered and digitally enhanced 50th anniversary edition of the Oscar-nominated 1971 documentary On Any Sunday via its fan-driven cinema distribution model Theatrical on Demand. The documentary, financed by and starring movie icon and motocross weekend warrior Steve McQueen, is regarded as the best film ever made on the sport of motorcycle racing.

SMPTE Announces Annual Award Recipients for 2021

Mon, 09/13/2021 - 10:29 -- Nick Dager

The Society of Motion Picture and Television Engineers has released the names of the industry leaders and innovators who will be honored at this year's SMPTE Awards Gala. "This year's honorees have done so much, in so many ways, to help our industry evolve and grow," said Hans Hoffmann, SMPTE president. "Their achievements include remarkable technical advances from image capture to display, creative solutions for increasing representation across the industry, leadership in research and education, innovation in delivering moving images to consumers around the world, and critical work in standards development. We're proud to highlight and honor their work at this year's SMPTE virtual Awards Gala."

AMC Launches We Make Movies Better Campaign

Thu, 09/09/2021 - 10:26 -- Nick Dager

AMC Theatres today announced an unprecedented more than $25 million national advertising campaign across the United States to remind movie lovers that Hollywood’s stories are enjoyed in their best light – with a seamless, communal, multi-sensory experience – at AMC. The message of the campaign is simple but clear: AMC Theatres. We Make Movies Better. This messaging also will be used in nine European countries by AMC-owned Odeon Cinema Group.

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