Distribution & Exhibition

Allure Adds Thinaire to CEN

Tue, 06/14/2016 - 13:08 -- Nick Dager

Allure and Christie Experiential Network have released their data driven analytics solution for advertisers powered by Thinaire’s proximity engagement marketing technology platform. Adding the proprietary Thinaire mobile engagement platform will enable CEN’s animated digital posters and experiential displays to serve as launch pads for dynamic mobile advertising and experience-based marketing campaigns for ad agencies, digital out of home buyers and theater owners. CEN has begun a phased rollout of Thinaire’s mobile consumer engagement capabilities across its fully integrated, DOOH advertising network in theater lobbies in North America.

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Christie Experiential Networks

Christie Supports Shanghai Film Festival Again

Mon, 06/13/2016 - 14:09 -- Nick Dager

Christie is proud to serve as the exclusive digital projection partner of the Shanghai International Film Festival for the eighth consecutive year. The festival runs June 11-19. Currently in its 19th year, the SIFF is known as China’s only non-specialized competitive international film festival accredited by the Paris-based Fédération Internationale des Associations de Producteurs de Films. The festival kicked off in style with the screening of Cold War II – the long-awaited sequel to the 2013 smash hit starring Chow Yun-fat and Aaron Kwok, while Korean-Chinese co-produced melodrama Sweet Sixteen will close the event. The Christie Solaria CP4230 DLP 4K Digital Cinema Projector is once again given the honor to screen both films at this prestigious event, attended by numerous international and regional celebrities.

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The Shanghai International Film Festival
Christie CP4230 4K projector

Sampson Joins Downtown Brooklyn Theatre

Mon, 06/13/2016 - 13:52 -- Nick Dager

As Alamo Drafthouse moves closer to the opening of its Downtown Brooklyn theater, the company is pleased to announce the addition of Mike Sampson to its New York City team as senior marketing and promotions manager. Along with New York creative manager & programmer Cristina Cacioppo, Sampson will be a key member of the team guiding and executing the creative vision for Downtown Brooklyn, as well as future NYC venues.

AFI Honors Composer John Williams

Mon, 06/13/2016 - 13:46 -- Nick Dager

Composer John Williams was honored with the American Film Institute's 44th Life Achievement Award last week, in an evening filled with music and memories from his treasured collaborators, including J.J. Abrams, George Lucas and Steven Spielberg. This marked the first time in history that America's highest honor for a career in film was bestowed upon a composer. The televised special, AFI Life Achievement Award: A Tribute to John Williams, will air on TNT June 15 at 10:00 p.m., followed by an encore presentation on sister network Turner Classic Movies on September 12 during a night of programming dedicated to Williams.

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American Film Institute

Barco Acquires MTT Innovation

Fri, 06/10/2016 - 12:01 -- Nick Dager

Barco today announced that it has acquired MTT Innovation Inc., based in Vancouver, Canada. MTT is a developer of projection technology with expertise in high dynamic range, applied imaging algorithms, advanced color science and specialized hardware development.

NYWIFT Name New Directors

Wed, 06/08/2016 - 11:55 -- Nick Dager

New York Women in Film & Television has announced the results of the 2016 board of directors election. As a nonprofit 501c3 public charity, NYWIFT is governed by an 18-member board of directors. Board members serve on committees in the areas of Development, Membership, Communications, Programming and Special Events. The board is elected by the membership. Six spots on the board have been filled, with four new members and two returning members.

The Immersive Sound Challenge

Thu, 06/02/2016 - 12:11 -- Michael Karagosian

Cinema immersive sound is upside down. Technology providers invest in intellectual property for immersive sound rendering engines, but they compete on the availability of content. Trading on content has been counterproductive to growth, contributing to a lackluster immersive sound installation count that is less than two percent of worldwide screens. Immersive sound has more moving parts to address than distribution, but the industry is fixated on a design from scratch, do-everything, distribution standard that’s two and a half years in the making and at least as many years from finding its way into cinemas. A deeper look shows that the key friction point of production for competing systems has been addressed. It’s time to put immersive sound right side up and grow the format.

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DTS MDA
Barco Auro 11.1
Doilby Atmos

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