CMX Cinemas has selected Cinionic to upgrade its flagship Dolphin 19 location in Miami, Florida, with its laser light upgrade projection technology. CMX, a wholly owned subsidy of eighth largest global cinema circuit Cinemex, is a leading US exhibitor with more than 350 screens. As part of the CMX Dolphin 19 revitalization, Cinionic will outfit all the theatre’s legacy Barco digital projectors with Laser Light Upgrades. The laser presentation upgrades at CMX Dolphin 19 are expected to complete this month.
Entertainment Supply & Technologies is the systems integrator for the installations.
“Our goal at CMX Cinemas is to provide the ultimate movie-going experience for our guests,” says Javier Ezquerro, COO, CMX Cinemas. “We are excited to introduce the unmatched image and definition that only laser can provide; paired with our warm hospitality, we are confident our guests at CMX Cinemas Dolphin 19 will be amazed. We are honored to work with industry-leading professionals such as Cinionic and ES&T.”
The elevated projection is part of a larger renovation for the theatre, including new recliner seating, a VIP bar, and other premium amenities. With laser projection by Cinionic installed throughout, CMX ensures that Miami moviegoers will also enjoy exceptional movie presentation resulting from bright, clear pictures onscreen.
“Upgrading Series 2 projectors is a fast, efficient, energy-saving, and cost-effective path to laser without compromising picture quality,” said Wim Buyens, CEO, Cinionic. “Laser upgrades help expedite the ongoing global transition to laser, while extending existing projector lifetime. We are proud to add laser projection by Cinionic as the new visual standard for CMX Cinemas as they continue to deliver elevated and differentiated moviegoing for audiences.”
“Entertainment Supply & Technologies is proud to supply and install Cinionic’s Laser Light Upgrades for CMX Cinemas,” says Scott McCallum, vice president of technology sales, ES&T. “The upgrade enables us to transform the existing Barco xenon Series II projectors at CMX to the latest laser cinema technology.”