Brice 3 Releasing in EclairColor

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Mon, 10/17/2016 - 12:25 -- Nick Dager

Brice 3 has been re-mastered with Ymagis Group’s EclairColor digital color technology.A second feature film, Brice 3, has been re-mastered with Ymagis Group’s EclairColor digital color technology. The James Huth film starring Jean Dujardin, Clovis Cornillac and Bruno Salomone will be released in France on Wednesday and shown exclusively in EclairColor at the Gaumont Marignan cinema on the Champs-Elysées. The CinemaNext France teams have equipped one of the largest auditoriums at the Gaumont Marignan with EclairColor technology.

Aquarius, which was released last month, was the first film to be re-mastered with EclairColor.

“James Huth, director of Brice 3, and the Gaumont Distribution teams were thrilled with the EclairColor technology,” said Jean Mizrahi, chief executive officer of the Ymagis Group. “The optimum image quality better reflects the film’s initial colorimetry as they intended it to be,” “We are delighted that a cinema as prestigious as the Gaumont Marignan should choose to play Brice 3 exclusively in EclairColor as of its release on Wednesday.”

“Moviegoers at the Gaumont Marignan will be able to enjoy their first experience of EclairColor, a new image format, which revolutionizes the visual quality of projected films,” said Maxime Rigaud, CinemaNext France director. “Our technology significantly enhances image quality with richer colors, greater contrast, heightened details, more brightness and thus more intense emotions for the audience. We are putting the standards of tomorrow within the reach of the cinemas of today.”

CinemaNext presented the EclairColor technology at the last Fédération Nationale des Cinémas Français convention in Deauville. The various demonstrations were organized in a temporary screening room equipped with a Sony Digital Cinema 4K SRX-R515 projection system and 7.1 Surround Sound.

EclairColor is a new digital color technology developed by Ymagis Group that combines a new post-production process by Eclair with the optimization of select projection system technologies already available from CinemaNext. This revolutionary color procedure is able to achieve image projection of unprecedented quality. EclairColor is accessible to all exhibitors. Once installed, the equipment can be used to project EclairColor mastered content as well as standard content.