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UPI Upgrades Screening Room with Dolby Atmos, Alcons Audio

Wed, 03/28/2018 - 11:21 -- Nick Dager

As sound technology in the movie industry gets ever more refined, the screening rooms of film distributors also need to stay in step and at the cutting edge of audio technology. At the Amsterdam facility of Universal Pictures International, when it came time to upgrade the room for Dolby Atmos late last year the company contacted digital cinema specialists CinemaNext, whose Edwin de Winter specified the Alcons CRMS solution. Edwin designed the complete system for the room, which was installed by the CinemaNext team.

4DX Touches All the Senses

Tue, 03/27/2018 - 10:53 -- Nick Dager

This past Saturday at the CGV Buena Park 8 in Orange County, California, CJ 4DPlex debuted Titanic: An Icy Adventure, a special movie presentation created with blind and visually impaired children in mind. More than fifty children and their families attended the first ever showing of the audio-only story supplemented by 4DX cinema technology.

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Genre-Bending Film Finishes at Umedia

Thu, 03/22/2018 - 14:15 -- Nick Dager

Post-production finishing for Prospect, the acclaimed feature debut from directors Zeek Earl and Christopher Caldwell, was completed at Umedia in Vancouver. The film, which is co-produced by Depth of Field, The Realm and Ground Control and had its world premiere this month at SXSW, has drawn rave reviews for its genre-bending tale of a teenage girl and her father who travel to a remote, toxic planet in search of riches.

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Blending Two Visual Looks into One

Thu, 03/22/2018 - 14:07 -- Nick Dager

VFX Legion recently created the visual effects for the highly anticipated crossover episodes of Scandal and How to Get Away with Murder. Legion has handled all of the visual effects for both shows for almost three-years. However, the crossover episodes required visual effects that blended with two series that use different tools and each have their own look, presenting a more complex set of challenges.

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CJ 4DPlex to Launch 4DX with ScreenX and 4DX VR Cinema

Thu, 03/22/2018 - 11:26 -- Nick Dager

CJ 4DPlex is launching 4DX with ScreenX to create what the company says is the next revolution of immersive cinema. The concept is a combination of the 4DX and ScreenX cinema formats. In other news, CJ 4DPlex is also introducing 4DX VR Cinema. Both concepts will be showcased in the U.S. for the first time at CinemaCon, April 23-26 in Las Vegas, Nevada.

Ymagis Group Reports Growth for 2017, Plans VR Offering in 2018

Fri, 03/16/2018 - 13:05 -- Nick Dager

Ymagis Group today reported its full-year earnings for the 2017 fiscal year December 31. In 2017, saying the group demonstrated its ability to offset the decline in its virtual print fee activities (revenue -11.5 percent at €61.5 million) by the growth of its service activities (+9.0 percent at €118.1 million). The group’s business thus rose slightly by +0.8 percent to €179.2 million. Driven by the full-year integration of acquisitions made in 2016 and by the implementation of the growth strategy based on its services activities, the Eclair and CinemaNext business units saw their revenue increase respectively by +15.4 percent and +3.4 percent at €54.8 million and €63.3 million.

Engaging Patrons Outside Moviehouse

Thu, 03/15/2018 - 11:37 -- Nick Dager

Moviehouse and Eatery, a Texas exhibitor whose theatres feature wall-to-wall screens, plush recliners and a full-service kitchen and bar with a chef-prepared menu, had a challenge: they wanted to build a social media presence to harness their existing clients’ experience and leverage the engagement to further their overall marketing efforts. In May 2015 M&E engaged Social Flash Media, a local Austin, Texas company to dramatically improve their social presence by way of their existing clientele. SFM has created what the company says is the first unattended marketing social photo station powering a diverse social marketing pipeline.

Light Iron Expands to Atlanta

Thu, 03/15/2018 - 11:28 -- Nick Dager

Post-production creative services provider Light Iron, a member of the Panavision family of companies, has opened a new facility in Atlanta to locally support the robust Georgia production community. The expansion is the fourth since Panavision acquired Light Iron in 2015, bringing Light Iron’s U.S. locations to six total, including Los Angeles, New York, New Orleans, Albuquerque and Chicago.

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