Screenvision introduced new interactive lobby displays in hundreds of theatres last month. The displays feature a third party’s patented scanner technology that will enable marketers to offer theatre patrons rewards by engaging with the featured brand. Launching this new effort in the marketing arena was telecommunications giant Sprint. This partnership between Screenvision and Sprint also began last month.
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Monday September 14th is officially D Cinema Day at IBC 09 and in the morning the focus will be firmly on stereoscopic 3D for the cinema. Chaired by 3D film producer and session architect Phil Streather CEO of pioneering giant-screen movie production company Principal Large Format the morning’s program will guide delegates through the complete process of 3D moviemaking from pre-visualization through stereo 3D acquisition and on to stereo 3D editing.
Barco has announced that it has completed its 1 000th digital cinema projector installation in China. The company says it has a market share of more than 80 percent in the country. Barco has been working closely with GDC Technology to provide one-stop digital cinema solutions to exhibitors in China since the two companies announced a partnership in March 2007. The companies say they have worked on a number of successful deals and will continue to do so in the future.
Schneider Optics has introduced a new line of Century Pro Series HD lens accessories to complement and enhance the performance of 43mm front lens thread camcorders. To expand the wide-angle capabilities of the camcorders this line includes the .5X HD Wide Angle Adapter the lightest and most economical way to increase coverage. For zoom-through wide angles there’s the 65X Wide Angle HD Converter. And for super wide exaggerated angles there’s the .3X HD Ultra Fisheye Adapter. The Century optical attachments feature multi-coated glass elements.
CineForm and Drastic Technologies are releasing the CineDDR which the companies say delivers an accelerated workflow by creating media files that are immediately usable in post production – a significant development over tape workflows whose recording formats are not widely supported in post-production. The CineDDR made its debut at NAB 2009. “HDcam SR has proven to be a workhorse technology for film and television production and post work ” says David Taylor CEO and co-founder of CineForm.
Civolution has announced that it has acquired the software and technology solutions watermarking business from Thomson which will become a shareholder in Civolution. “As an independent company following the acquisition of Teletrax and Civolution’s successful spin-out from Philips Royal Electronics last year this latest acquisition is a natural next step in the execution of our strategy ” says Civolution CEO Alex Terpstra.
Doremi Cinema has signed an agreement for distribution and cooperation with the Italian company Digima Italy. The agreement covers the supply and installation of Doremi servers in Italy including the provision of alternative content provided by Digima cinemas in the country.
Emagine Entertainment a Michigan-based cinema chain will participate in Cinedigm's Phase 2 digital cinema deployment program and will be the first exhibitor to do so through self-financing. Emagine is one of Cinedigm's first Phase 1 deployment program exhibitor partners and has been utilizing their networked digital cinema systems since late 2005. Cinedigm will provide networked digital cinema systems including Christie DLP Cinema projectors to the ten screens at Emagine's new Woodhaven Michigan location.
Matthews Studio Equipment’s Intel-a-Jib provided key support for the Steve Skovan (writer/executive producer Everybody Loves Raymond) directed independent feature Fred and Vinnie. When cinematographer Jason Tomaric and key grip Thomas Hunt began prepping for the short 18-day shoot they knew they needed equipment that would help them move fast and capture multiple moves at the same time. They say they’re pleased with the Intel-a-Jib. “It was easy to construct and gave the grip department a chance to throw it together at a moment’s notice ” says Hunt.
The National Film Board of Canada’s collection is now available to airlines around the world. Canada’s public film producer and distributor has signed an exclusive airline distribution agreement with Skeye Inflight Entertainment to offer its catalog to airlines worldwide operating outside of Canada. “We are thrilled to explore this new market ” says Johanne St-Arnauld the NFB’s director general of distribution. The NFB is seen on television in classrooms and on DVD in over 60 countries worldwide.
Band Pro has announced that renowned rental house Otto Nemenz International has taken delivery of ten new Sony F35 cameras. The F35 CineAlta camera system captures 10-bit and 4:4:4 images from a single Super 35 size sensor at variable frame rates from 1-50fps. The sensor size allows cinematographers to use familiar and comfortable 35mm PL mount optics. Now celebrating its 30th anniversary Otto Nemenz International is known throughout the industry for supplying the highest quality motion picture cameras and equipment available.
Post-production facility Post Logic Studios a division of Prime Focus Group is completing restoration of more than 80 scientific micro-cinematography short films developed by world-renowned academics and funded by the National Science Foundation. The films were commissioned beginning in 1967 through the mid-1970s using a $20 million grant from the NSF as part of a push to close a perceived scientific gap between the US and the former Soviet Union.
IndiePix has implemented watermarking technology to help reduce illegal DVD downloading copying and selling. All of IndiePix's films offered for download are now embedded with a watermark code that enables security experts and law enforcement officials to trace illegally copied DVDs back to the original disc and the initial download transaction. This technology will work to increase the trust that filmmakers have in the distribution process as well as deter and pursue individuals and groups that continue to break the law and damage the film industry.
RealD has announced RealD Live a new product that works with the company’s cinema systems enabling RealD equipped theatres to display live event broadcasts from anywhere in the world in 3D. “Films presented in RealD 3D are driving today’s box office showing moviegoers overwhelmingly prefer the true-to-life entertainment experience of RealD 3D ” says Joe Peixoto RealD president of worldwide cinema.
ZON Lusomundo the largest cinema chain in Portugal is in the process of installing 213 digital cinema systems and by the end of 2010 28 of the company’s cinema complexes will be equipped with Barco digital cinema projectors. XDC and ZON Lusomundo have signed an exclusive agreement for the deployment of full digital cinema systems in all of ZON Lusomundo's theatres in Portugal.
Real Digital Media has announced the availability of an all-in-one digital signage display combining the Samsung MXn-series LCD displays with Neocast Media Player software. The combined solution includes a range of Samsung's MXn-series displays with embedded PC and Real Digital Media's Neocast Media Player software. This turnkey solution provides an elegant option for customers seeking a digital signage application to promote their business products and services.
Danoo operator of a digital location-based media network with interactive video screens in retail locations has acquired IdeaCast a provider of advertising in the rapidly expanding captive television category. The companies say that this combination creates one of the largest and most advanced media platforms in the location-based media space. As part of the transaction exhibitor National CineMedia and venture capital firm Kleiner Perkins Caufield & Byers will each hold a minority interest in the new company.
Roland Films and James Bruce Productions are proud to announce Oka! Amerikee a bittersweet comedy based on the unlikely friendship between an American ethnomusicologist and the Bayaka people of the Central African Republic. The film stars Kris Marshall Isaach Bankole and natives to the areas: Bayaka and Bantu. Based on true events from distinguished ethnomusicologist Louis Sarno’s life Sarno co-wrote the script with the film’s director Lavinia Currier.
Q Black Entertainment has acquired the rights to Janet Fitch’s Paint it Black. Chris Luu Joe Q. Bretz and David Blackford”s company who bested multiple suitors for the rights will produce along with Coup d’ Etat Films and Deviant Films. Following the success of White Oleander Fitch has again created unforgettable and dynamic female characters in her latest work Paint it Black.
Sony Digital Cinema and Apollo Cinemas have announced an agreement for the deployment of 83 CineAlta 4K digital cinema projectors a third of which will be able to deliver 3D content. This move makes Apollo Cinemas the first in Europe to move to Sony Digital Cinema virtual print fee. Rob Arthur managing director of Apollo Cinemas says “This agreement puts Apollo among the most innovative cinema operators in the world and will establish the UK's first fully digital circuit and in CineAlta 4K.