Dadi Cinema Group, China’s second-largest exhibitor, will open five IMAX theatres to be added to new multiplexes in first-, second- and third-tier cities in the People’s Republic of China.
CJ 4DPlex today announced that its 4DX technology is now available in 400 theatres around the world. The opening of its 400th location makes 4DX the fastest-growing premium cinema format, having reached this milestone in seven-and-a-half years following its debut in 2009. The 400th 4DX location is officially launching today at Wanda Cinemas in Tiantongyuan, Beijing, China, with the screening of Spider-Man: Homecoming – an ideal showcase for an innovative film technology that features motion seats and environmental effects such as rain, fog and various scents.
Located in Benxi, in China’s Liaoning Province, Xinshidai MZC Cinema recently opened a 700-seat cineplex that consists of five halls, including a Dolby Atmos certified flagship auditorium with Christie Vive Audio in Hall 2, as well as a specially configured VIP auditorium that offers a premium movie-going experience. This is the first cinema complex in China’s northeastern region to be equipped with Christie cinema audio.
Christie is showcasing its RGB pure laser projection technology and image processing capabilities for cinema lobbies at the Beijing International Radio, TV & Film Exhibition (BIRTV), taking place now at the China International Exhibition Center through August 26
IMAX Corporation and Shanghai Bestar Cinemas Management today announced a sales agreement for seven new IMAX theatres to be located throughout China.
Christie is the exclusive digital projection partner for the Shanghai International Film Festival for the ninth consecutive year. The event, which is taking place from June 17-26, is China’s only non-specialized competitive international film festival accredited by the Paris-based Fédération Internationale des Associations de Producteurs de Films. Currently in its 20th year, the star-studded festival kicked off in style with the screening of Danish Academy Award-winning film and television director Bille August’s latest film The Chinese Widow starring Emile Hirsch and Crystal Liu, while Chinese director Zheng Chang’s crime action film Detonator will close the event.
Suning Cinema has installed Christie CP2208 cinema 6P laser projection systems in two newly opened multiplexes in Nanjing and Xuzhou. Suning Cinema is owned by the Chinese electronics retail giant Suning Commerce Group.
The American Society of Cinematographers is expanding its presence in the Asia Pacific region with the launch of an International Master Class in Beijing and the availability of the organization’s magazine, American Cinematographer, in Chinese.
Christie has announced that the Cinema Sunshine Aira Theatre, owned by Sasaki Kogyo will deploy the advanced Christie CP42LH RGB laser projection system in April. The Christie enhanced wavelength diversification system comprises a single 3DLP 4K RGB laser projection head and an EWD laser light farm with fiber-optic delivery. It will be fitted in Auditorium 5 of Cinema Sunshine Aira Theatre.
MZC Quanjing Cinema is the first cinema complex in China’s Inner Mongolia Autonomous Region to be fully equipped with Christie Vive Audio.