The July 19 opening of CJ 4DPlex 4DX with ScreenX at the Grand Cinema Sunshine in Ikebukuro, Tokyo, of Sony Pictures' Spider-Man: Far From Home, extended its run by four weeks due to sold out screenings during prime-time slots and recording attendance rates as high as 99 percent during peak showing times. In China, 4DX with ScreenX attendance numbers also soared, with occupancy rates doubling that of standard 2D formats for Spider-Man: Far From Home.
Huaxia Film Distribution recently held a grand launch in Beijing to formally introduce the Cinity Cinema System, which was unveiled earlier this year in Las Vegas at CinemaCon. A trailer of Gemini Man, the new film by Oscar award winning director Ang Lee was shown. Lee used the Cinity Cinema System to produce his latest film, Gemini Man in 4K stereoscopic 3D at 120 frames per second. He screened a trailer of the new film and made a video address to the audience gathered for the event.
Kinepolis has reached an agreement to acquire American movie theatre chain MJR Digital Cinemas. The transaction sees Kinepolis crossing the Canadian border to enter the U.S. market.
B&B Theatres, the sixth largest theatre chain in North America, is adding five additional CJ 4DPlex ScreenX auditoriums across the U.S., for a total of seven by 2020. The companies partnered last year to introduce the largest ScreenX system in the world, a screen that is more than four stories tall and seven stories wide, offering moviegoers one of the most premium, immersive viewing experiences in history.
THX has released a new Deep Note trailer to commemorate the company’s 35th anniversary. In addition to the visual celebration and surprises, the trailer offers a deeper immersive audio experience with THX Spatial Audio three-dimensional sound over headphones or earbuds.
CGV, the largest multiplex cinema chain in South Korea, has acquired 94 Christie RGB pure laser cinema projectors, which will be installed in CGV’s multiplexes across South Korea and will replace its aging fleet of lamp-based Series 1 cinema projectors.
European cinema exhibitor services provider CinemaNext, today announced the completion of its first fourth generation laser-powered 4K RGB projection system installation at the Neocine cinema in the Thader shopping mall in Murcia, Spain. The SP4K-25 Barco projector with Alchemy server setup at Neocine marks a European first by CinemaNext and its Valencia-based services center since Cinionic began selling the new Barco series 4 platform in April.
Studio Movie Grill will open a flagship theater in Glendale, California by the end of the year. The in-theatre dining chain will now serve seven communities across California, including Monrovia, Simi Valley, Downey, Redlands, Rocklin and Bakersfield. SMG founder and CEO Brian Schultz made the announcement.
Warner Bros. Pictures, announced today the release of New Line Cinema’s IT Chapter Two in three immersive cinema technologies: the multi-sensory 4DX format, the heightened 4DX Extreme (available in select theaters and territories) and the panoramic, 270-degree ScreenX. When the film is released globally on September 6 audiences worldwide will be able to take in the highly anticipated horror franchise finale in the auditoriums of 4DX and ScreenX.
Later this month Houston based dine-in-theatre chain Star Cinema Grill will open its newest location in Spring, Texas. The new theatre will feature Sony’s 4K laser projectors in all 12 auditoriums.