Featured Stories

Screenvision Signs with Sito LABS

Thu, 03/09/2017 - 11:56 -- Nick Dager

Screenvision Media will be the first customer for Sito LABS (Location Audience Behavioral Sciences), a data as a service mobile marketing platform to help marketers analyze and target consumers. Through Sito LABS, marketers can use Sito Mobile’s location-based data to access enhanced behavioral data and analytics about custom audiences and locations.

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ÉclairColor Demoed in Hollywood

Wed, 03/08/2017 - 12:07 -- Sarah Priestnall

Representatives from the European digital cinema technology and services company Ymagis Group returned to Hollywood last week to give private demos of their ÉclairColor process at the Harmony Gold theatre on Sunset Boulevard. Presenting side-by-side clips from last year’s release The Neon Demon, they showed high dynamic range images with high contrast, deep blacks, excellent highlight detail and vibrant colors.

Rising Sun Expands VFX Training Program

Tue, 03/07/2017 - 15:08 -- Nick Dager

Responding to demand from aspiring visual effects artists from across Australia and beyond, Rising Sun Pictures is expanding its visual effects educational program, operated in partnership with the University of South Australia. RSP will now offer a Graduate Certificate in Dynamic Effects and Lighting, modeled after its successful Graduate Certificate in Composting and Tracking. It is also adding to its menu of short courses covering 3D modeling, compositing and other subjects.

The Artistry of Jungle Book: Part 5

Fri, 03/03/2017 - 11:28 -- Nick Dager

Director Jon Favreau’s The Jungle Book won this year’s Oscar for Best Visual Effects. A Walt Disney Picture, the movie is unique because the only live action character, the boy Mowgli, was shot on bluescreen while everything else was computer-generated. The visual effects team included key talent from Technicolor and its subsidiary, the Moving Picture Company. In the final part of our five-part series, Tim Sarnoff, president of production services and deputy CEO at Technicolor, explains how Technicolor tackled this unique project, and what it means for future of increasingly complex and immersive productions.

Reel Cinemas Installing Dolby Atmos

Thu, 03/02/2017 - 15:51 -- Nick Dager

Emaar Entertainment subsidiary Reel Cinemas is installing Dolby Atmos immersive audio across its entire theatre chain in the Middle East. Reel Cinemas will deploy Dolby’s latest SLS loudspeaker, including the new SLS 3-Axis Speaker MA390C, making it the first to install the system across an entire cinema circuit. The installation will be one of the largest rollouts of Dolby Atmos screens by any multiplex chain in the Middle East and will include featuring the Dolby Atmos experience at the outlet at The Dubai Mall.

The Artistry of Jungle Book: Part 4

Thu, 03/02/2017 - 11:08 -- Nick Dager

Director Jon Favreau’s The Jungle Book won this year’s Oscar for Best Visual Effects. A Walt Disney Picture, the movie is unique because the only live action character, the boy Mowgli, was shot on bluescreen while everything else was computer-generated. The visual effects team included key talent from Technicolor and its subsidiary, the Moving Picture Company. In part four of our five-part series, Steven J. Scott, Technicolor’s vice president of theatrical imaging and supervising and finishing artist in Los Angeles, talks about his experience working with Legato and other artists in the making of The Jungle Book.

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