Nordisk Film Cinemas has signed with Selligent to use the company’s cloud-based platform to automate omni-channel digital marketing campaigns, enabling it to personalize and optimize the millions of communications sent to its cinema guests across Denmark, Norway and Sweden.
The Independent Cinema Alliance and the Cinema Buying Alliance have announced a partnership with Digital Light Sources to launch the first energy efficient LED fixtures and bulbs supply program for facility-wide theatre complexes.
Different trends are emerging and developing when it comes to sustainability in cinema. The European Union is playing a leading role with regulations around eco design and the circular economy; energy efficiency and renewable energy; waste and hazardous substances. The restriction of hazardous substances is one that has a very close link to cinema, given its impact on the production, sales and availability of mercury UHP lamps.
In 2018, a total of 696 European films were theatrically released in at least one of the 15 non-European markets, a new report shows. This is the largest number of European films released outside Europe in the past five years and represents about nine percent of the total number of European films on release worldwide. European films represented 18 percent of the tracked number of films on release in the 15 non-European sample markets. The European Audiovisual Observatory has released an updated edition of the report entitled The Circulation of European films outside Europe.
The French immersive cinema experience, ICE Theatres, with 36 screens and counting, and its parent company, CGR Cinemas, the leading French multiplex company with 700 screens in France, today announced that Guillaume Thomine Desmazures will assume the role of senior vice president, sales and strategy, effective immediately.
Carnival Cinemas, Mumbai, one of the leading and fastest growing national multiplex chains in India, has chosen Christie’s RGB pure laser cinema projectors featuring RealLaser illumination technology as its projection systems to power theatre screens across the country. The projectors will be installed and maintained by TSR Films Private Limited, Christie’s pre-eminent integration partner of its family of RGB pure laser cinema projectors in India.
The Walt Disney Studios epic live-action film Mulan will be releasing worldwide in the immersive 4DX and ScreenX formats, starting March 25 in certain markets, totaling 734 4DX screens and 314 ScreenX screens worldwide.
Hoyts Entertainment Quarter in Moore Park, Sydney, has installed the first Samsung Onyz Cinema LED Screen in Australia. The new installment features a 14-meter screen. Another 10-meter Onyx screen will also be installed at Hoyts Highpoint in Melbourne, Australia next month.
The Hollywood Professional Association has named Paul Chapman, Kari Grubin, and Joachim Zell to its board of directors. They will serve three-year terms that began January 1. Michael DeValue joins the board for a one-year term as the SMPTE representative, a role vacated by Chapman at the end of his term.
Saudi Arabian animation studio Manga Production is releasing its debut feature-length animated film The Journey in the 4DX format, the first film in the Middle East to do so. The film is an epic story that tells historic fantasia of ancient civilizations of the Arabian Peninsula and Middle East in an attractive and high-quality art style, turning those stories immortal and passing them on to generations to come, while celebrating the beauty of the Arabic language through this inspirational creative content.
