Genesis Cinemas in Nigeria has announced plans to equip six of its auditoriums with the ScreenX multi-screen format from CJ 4DPlex. Genesis Cinemas is the leading cinema chain of West Africa with nine locations, 35 screens and over 3,400 seats in operation across Nigeria.
Distribution & Exhibition
Christie has appointed Eric Shim senior sales manager – cinema (Korea). He reports to Han Kim, senior cinema sales director, Asia Pacific.
CJ 4DPlex and Christie have expanded their business relationship to identify new opportunities for ScreenX and 4DX systems across the exhibition landscape in the U.S. This extends the previous partnership between ScreenX and Christie that included installations of Christie cinema and ProAV projectors in ScreenX auditoriums across the globe.
For moviegoers, one of the most enduring changes brought about by digital cinema technology has been the pre-show, the twenty minutes or so of programming that precedes the trailers and main feature. Screenvision Media’s pre show runs on a cinema network that now includes more than 15,000 screens, in more than 2,400 locations across all 50 States. The network encompasses more than 90 percent of the top markets in the country and claims more than 500 million consumer admissions annually. I spoke recently with Screenvision’s chief revenue officer Katy Loria regarding how pre-shows have evolved over the past decade and what the future holds.
Land Rover has launched an exclusive cinema advertising campaign with Spotlight Cinema Networks to promote the new Range Rover Evoque. The cinema-advertising campaign launched June 28 and will run through the beginning of August in Spotlight’s network of theatres across the country. The creative will appear within Spotlight’s exclusive Trailer Pod.
CinemaNext UK and Omniplex Cinema Group, Ireland’s largest cinema circuit, today announced the signing of an agreement for the sale and roll out of RGB+ Laser-light source upgrades and light engine clean for Barco projectors in 29 Omniplex auditoriums. The roll out across 24 Omniplex cinemas in Ireland and Northern Ireland will take place through the second half of 2019 and adds to the 2018 upgrade to laser of 15 of Omniplex’s largest screens.
Éclair has hired Christophe Massie as the new head of its preservation division, effective immediately. An alliance has also been struck with Massie’s conservation and media management company, Orfeo. Under the agreement, Orfeo benefits from Éclair’s European sales and business services and relocates from its current premises to Éclair’s Paris-Vanves and Auxerre locations.
CinemaNext and French cinema circuit Megarama today announced a large-scale agreement for the sale and installation of a minimum of 110 Barco Laser projectors at 15 of the circuit’s current sites and upcoming new cinema builds through 2021. Per the agreement, CinemaNext will oversee the replacement of Series 1 digital projectors in all Megarama-branded cinemas located in France, Spain and Morocco.
Last week, seven years after the group’s inception, the Event Cinema Association managing director Grainne Peat proudly took center stage at CineEurope and presented ECA members’ product presentation to a packed main auditorium. This successful event did not happen overnight.
Eastern European speaker manufacturer Mag Cinema has introduced several new speakers including the 400 series for small to mid-sized halls, three next generation screen speakers for mid-sized and large halls, and a complete surround series with uniform appearance.