Sony to Unveil Prototype 4K RGB Laser Projector at CinemaCon

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Mon, 03/20/2017 - 13:09 -- Nick Dager

Sony Digital Cinema 4K will unveil its prototype 4K RGB laser projection system next week during CinemaCon 2017 at Caesars Palace in Las Vegas. Demonstrations will be held hourly in Pompeain Ballroom 1 on the Promenade Level.

According to Sony, the high-brightness system offers native 4K images, with on-screen contrast levels dramatically exceeding first-generation laser projectors. Offering what the company says is an industry leading contrast ratio, Sony’s SRX-R500 series of 4K projection solutions are high dynamic range ready.

The prototype 4K RGB laser projection system features a unique optical system that simultaneously displays two 4K-resolution images through a single lens. The company says the system enables 3D presentation on existing silver screens with minimal or no speckle, using low-cost disposable glasses as favored commercially by the majority of cinema operators.

“We’ve always insisted we’re going to do laser right, and at the right time,” said David McIntosh, vice president, Sony Digital Cinema 4K Solutions for Europe and the Americas. “In a post-VPF world, laser projection is a major investment for any theater owner. If you’ve been holding out for the economics and technical performance of laser to stack up, now’s definitely the time for a second look and we know our customers will be genuinely impressed with what they see from us this year at CinemaCon.”

At CineAsia last December Sony exhibited a complementary 4K laser-illuminated projection solution based on phosphor technology.

Sony Digital Cinema 4K