Prime Focus Technologies Extends Clear Operations Cloud to Amazon Web Services

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Mon, 04/18/2016 - 13:21 -- Nick Dager

Prime Focus Technology has added Amazon Optimizer to its Operations Cloud module, part of PFT’s Clear Media ERP Suite. Amazon Optimizer promises to reduce the cost of transcoding for content owners, while increasing efficiencies – part of PFT’s ongoing mission as it virtualizes the content supply chain.

With Amazon Optimizer, content owners simply enter their content location, choose the output profiles, select the time window to process the content and leave the rest to Operations Cloud’s Amazon Optimizer.

“Bringing the power and functionality of Operations Cloud to Amazon Web Services is yet another step toward PFT’s goal to assist companies with digital transformation,” said Ramki Sankaranarayanan, founder and CEO, Prime Focus Technologies. “Through utilizing Amazon Optimizer, users will be able to slash costs and efficiently capitalize on emerging streams of revenue.”

The addition of Amazon Optimizer comes at a time when consumer video demands and the volume of programming continue to increase with an ever-growing array of mobile devices and content platforms.

With Operations Cloud’s Amazon Optimizer, content owners can quickly repurpose content for distribution to web, mobile, VOD & IPTV platforms in a cost-efficient way. Amazon Optimizer leverages the scalability and cost efficiencies of public cloud and can deliver file-based video transcoding, auto quality control and compute intensive media processing tasks at the lowest total cost on the market. PFT Operations Cloud uses the algorithm batch.ly built by 47Line to optimally use a mix of reserved, on-demand and spot instances on Amazon Web Services to meet the service level agreement at the lowest cost. 

Prime Focus Technologies primefocustechnologies.com