NCM Fathom Presented Giselle in 3D on 160 Screens

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Fri, 07/08/2011 - 20:00 -- Nick Dager

NCM Fathom presented Mariinsky’s Giselle the world’s first the 3D ballet on July 12 at more than 160 select movie theatres across the United States. Presented by London-based distributor More2Screen and NCM Fathom Giselle in 3D was filmed by the UK production company Can Communicate. We are delighted to be working with NCM Fathom to distribute Giselle in 3D across the States a partnership which will drive the next stage of the ballet's hugely successful global roll-out says Christine Costello More2Screen managing director. Giselle is the story of a simple village girl who falls deeply in love with a dashing prince disguised as a peasant. The idyllic pastoral scene is shattered by an act of betrayal and the ensuing heartbreak. In the ballet's second act Giselle haunts the stage with her host of vengeful spirits but ultimately the strength of her love transcends even death and bestows forgiveness upon her repentant lover. The ballet stars Natalia Osipova as Giselle with Leonid Sarafanov as Count Albert. Fathom brings another first to movie theaters with the world's first ballet in 3D says Dan Diamond vice president of NCM Fathom. This is truly a must-see event and audiences across the U.S. will be mesmerized by the view from their front row seat at the famed St. Petersburg's Mariinsky Theatre during this performance of the classic Giselle.