RealD and Doremi have reached an agreement to integrate RealD’s proprietary 3D EQ technology in Doremi’s digital cinema servers. This new feature will be available on all new Doremi servers beginning in March; existing Doremi servers will be updated in all RealD installations at that time. “RealD’s 3D EQ technology significantly improves the viewing of 3D cinema features ” says Joshua Greer president and cofounder of RealD. “Traditionally this process is incorporated into the master by our studio partners. By moving this process into the theatres it allows us to simplify the distribution process while optimizing the viewing experience. It’s a win-win for the studios exhibitors and audiences.” “Doremi strives to provide exhibitors and distributors with the best feature sets available in its digital cinema servers ” says Michael Archer vice president of Doremi Digital Cinema. “Integrating the RealD ‘ghostbusting’ technology in our DCP line of servers illustrates another example for Doremi’s leadership in digital cinema server technology and commitment to its customers needs.” Doremi digital cinema servers are currently installed in more than 80 percent of all RealD locations.
