Cobb Theatres Expands Projector Deal with Barco

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Sun, 02/13/2011 - 19:00 -- Nick Dager

Cobb Theatres of Birmingham Alabama has purchased an additional 105 digital cinema projectors to complete the digital conversion of its entire 19-theatre chain with Barco's Series 2 projectors. Cobb already has over 60 Barco Series 1 and Series 2 projectors installed throughout its circuit. Cobb is planning to install a Barco projector in every auditorium and every theatre throughout the circuit with many venues featuring Cobb's innovative new CineBistro concept a rapidly emerging trend in digital cinema entertainment.  “Cobb is building a premium brand targeted to the sophisticated moviegoer who looks beyond merely catching a quick movie to seek a richer multi-faceted cinema experience. Barco projectors are a natural part of this equation perfectly complimenting our offering with unparalleled quality high efficiency and proven reliability ” says Jeremy Welman COO of Cobb Theatres. “Moreover we can count on Barco to stand behind their products with excellent service making a 'Barco exclusive' the natural and easy choice for us.” 

 “We are honored that Cobb has chosen to partner with Barco for this innovative CineBistro concept and to deploy our projectors throughout Cobb's entire circuit. They clearly recognize the importance that supreme image quality and top-notch service play in delivering an upscale entertainment experience ” says Todd Hoddick vice president digital cinema for Barco North America. “Cobb's innovative spirit and attention to detail are traits that we highly value at Barco and we share their enthusiasm for bringing this new avant-garde concept to a new genre of moviegoers.”