CJ 4DPlex won a Silver award, given to its new concept, 4DX with ScreenX, at this year’s Edison Awards. Honoring products and innovation around the world, the Edison Awards recognized 4DX with ScreenX in the Media and Visual Communication – Entertainment category. The ceremony was held earlier this week in New York City. Among the other two candidates for the award were Fusion by GoPro and Nvidia ShieldTv by Nvidia.
4DX with ScreenX eliminates the boundaries between movie viewing behavior and the format. Moviegoers were always at the crossroads of selecting which format they should choose to enjoy a movie but 4DX with ScreenX created a whole new experience value to fulfill their desire to watch a movie on an even 270-degree panoramic wider screen and to get more dynamic movie-viewing experiences at the same time.
“It is an honor to have received the Silver award, and testament to our commitment to developing unique technologies to immerse people around the world into the movies. We are very proud of 4DX with ScreenX and look forward to bringing it to our cinema partners around the world in the years to come,” said CJ 4DPlex CEO Byung-Hwan Choi.
According to the Edison Awards, finalists were chosen as the best of the best by 3,000 of the world's top senior business executives, academics, and innovation professionals.
CJ 4DPlex also won the Silver Edison Award in 2015 for 4DX, marking the first time that a 4D-based cinema technology received an Edison Award in the Media and Visual Communications – Entertainment category.
CJ 4DPlex http://www.cj4dplex.com
The Edison Awards http://www.edisonawards.com