Christie Demos Laser Projection in Beijing

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Tue, 10/30/2012 - 20:00 -- Nick Dager

Christie demonstrated its prototype laser projector in Beijing last month.  Short movie clips of 3D content projected on a 20-meter wide (65.5 feet) by 12-meter (39 feet) high screen were screened at typical 3D brightness levels of 3-4 ft-L and then using the laser projector at 14 ft-L at the theater of Wanda Shi Jin Shan Cinema. “Today’s laser projection demo was fabulous. I’m impressed with the ultra brightness and life-like colors delivered onto the screen ” said Ning Ye general manager of Wanda Group. “Christie is committed to creating new technology and maintaining our products at a high quality. We are continuously developing solutions to help exhibitors to project compelling immersive images to their screens. Today we are pleased to demonstrate our first prototype laser projector to the exhibitors ” said Lin Yu vice president Christie Asia Pacific. Presenting at the laser demo event Dr. Don Shaw senior director product management Christie Entertainment Solutions said “Audiences deserve to see the brightest 3D with 14 ft-L on cinema screens. Our demonstration today showed just how truly spectacular a movie maker’s vision can be realized when shown at the highest light levels making the shared experience more immersive and ultimately driving more cinema ticket sales.” Shaw said “Some attendees leave 3D movies complaining of headaches fatigue and sore eyes. Just like reading a book in low light levels low brightness on the movie screen is one of the reasons for these complaints. Delivering more lumens to the screen will help address these effects as will the advent of ‘eye-easy’ high frame rate movies.” Commenting on the laser projector Shaw said “There’s half-a-dozen different ‘forks in the road’ decisions that have to be made when designing a laser-projection system and most manufacturers will take different paths.”