Ymagis Group has appointed Bouchra Alami vice president of versioning and accessibility services at Éclair Media.
A graduate of the University of La Sorbonne Nouvelle with a Masters 2 degree in translation and the University of Paris-Dauphine with a Masters 2 degree in general politics and organization management, Alami is a highly-seasoned French TV and film executive. She began her career working for localization specialists Alpha CRC in Cambridge, England. She later returned to France, working with Les Editions Larousse, then as a freelancer specializing in dubbing and subtitling services for TV programs and theatrical releases. In 2000, Alami was hired as the head of the subtitling department at media company Teletota, which ultimately merged with Éclair in 2011. She then managed Éclair’s multilingual department until her departure in February 2015.
“With her strong expertise, track record, and management skills, Bouchra Alami is the right person to manage and oversee the expansion of our portfolio of versioning services for television programs and feature-length films,” said Christophe Lacroix, deputy CEO of Éclair and senior vice president of Ymagis Group. “Bouchra brings a wealth of experience and knowledge to Éclair Media, which is exactly what we need to grow on a global level and meet all our clients’ needs in a fast-changing media landscape.”
“After enjoying a brief break, I am delighted to return to Éclair and work with Ymagis Group, a dynamic European company at the forefront of digital innovation in the cinema industry,” said Alami. “Our ambitions in the versioning, localization and accessibility sectors are clear and exciting. I intend to use my many years of experience and the quality of the existing team to effectively and quickly achieve our development goals both in France and internationally.”
Alami is based in the Paris suburb of Vanves, and reports directly to Lacroix.
Éclair Media SAS is a wholly owned subsidiary of Ymagis Group, whose main activities are content distribution & delivery and versioning & accessibility services for filmmakers and TV networks. Éclair Media is based in Vanves with additional offices in Strasbourg (France), Karlsruhe (Germany) and Rabat (Morocco).
Ymagis Group http://www.Ymagis.com