Blue Sky World to Open Central Africa’s First Imax Theatre

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Sun, 10/30/2011 - 20:00 -- Nick Dager

Blue Sky World Entertainment has signed an agreement to install a digital Imax theatre system at the 20th Century Plaza in Nairobi Kenya. The theatre which will be the first in Central Africa will open in March 2012. Our commercial theatre network has nearly doubled in the last two years and our entry into Central Africa reflects the growing international appeal of the Imax brand which currently has a presence in nearly 50 countries says Imax CEO Richard L. Gelfond. We anticipate that today's announcement will set the stage for greater opportunities for us in the region. We are proud to be the first exhibitor to bring the Imax Experience to Kenya. The historic 20th Century Plaza is located in the heart of Nairobi and the addition of an Imax theatre is symbolic of the evolution of the cinema industry in Central Africa where the demand for a premium cinematic experience is growing says Alexei Serkov the authorized representative of Blue Sky World. Larry O'Reilly president worldwide sales Imax says We are pleased to join forces with Blue Sky World and bring awe-inspiring entertainment to moviegoers in Kenya in a format that only Imax can deliver. Blue Sky World is an investment company which was set up in 1994 and participates as an investor and founder in different companies in the field of media film and marketing services in Europe and Africa namely Austria Latvia and Kenya. Angel Media Limited director Adam Kahindi will manage the theatre. Angel Media was established in 2010 specifically for managing the Imax cinemas in East Africa. Angel Media Limited www.angelmedia.co.ke