Atomic Fiction Nominated for Visual Effects Society Award

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Wed, 02/13/2013 - 19:00 -- Nick Dager

Visual effects and animation studio Atomic Fiction was recently nominated for a Visual Effects Society Award for their work on the crash sequence in Robert Zemeckis’ aviation drama Flight. Shotgun Software’s production management tool that kept the project organized. “For our pipeline we took the best of what we knew and then customized the implementation of those tools ” said Kevin Baillie Atomic Fiction co-founder and VFX supervisor. “Shotgun is simply the best off-the-shelf production management solution available. It’s web-based and we use the cloud quite heavily and it made sense to use from a recruiting standpoint as nearly everyone is familiar with the system.” From the outset Atomic Fiction has relied heavily on cloud computing and Shotgun’s SaaS model plays nicely into that. Taking advantage of cloud computing for rendering Atomic Fiction is able to expand quickly on demand while avoiding the costs of constructing and maintaining a large data center. Leveraging the cost efficiencies of rendering in the cloud along with the workflow efficiencies of Shotgun a modest team of 35 was able to create 400 stunning VFX shots as the sole vendor for Flight. 

 “For Flight the client relied on us to provide simplified reports that gave a snapshot of our status each week ” Baillie said. “Shotgun enables us to export whatever info we need - such as shot name description length status etc. – either as a Shotgun report or into a clean Excel spread sheet. It makes our lives a lot easier and eliminates room for interpretation or confusion.” In addition to handling all the VFX work for Flight recent projects from Atomic Fiction include creating digital facial replacements for Underworld: Awakening digital facial prosthetics for Boardwalk Empire sci-fi CG backgrounds for Looper and video game cinematics. Currently the studio is wrapping up VFX work for a highly anticipated blockbuster with a slated summer release. 

 “With Shotgun our productions are never out of sync with reality and there is one place for all the shared info ” Baillie said. “We can even populate our other pipeline tools using Shotgun’s API and pull data for artists working on shots. You can really tell there was a lot of thought put into the way Shotgun functions and anyone who produces content can benefit from that without having to invest hours and hours of proprietary R&D—which is what would have been required to have this level of built-in production management without access to Shotgun.”

 “Atomic Fiction is really pioneering use of the cloud to make the entire VFX business model more sustainable and we’re proud their use of Shotgun helps contribute to their success ” said Don Parker CEO of Shotgun. 
 Shotgun Software http://www.shotgunsoftware.com