Cameraman Maxim Ford has designed a new LED soft light for digital movie making and photography, designed by a cameraman for camera operators and calls it Softy Lite who said "With the explosion of low budget dramas using new digital movie cameras like the Canon D5 and Sony F3 I wanted to make an affordable light that would have the potential for great drama lighting.”
Some of the world’s leading manufacturers of camera systems, lenses, lighting equipment, workflow technology and other film and television production gear will be on hand when Sim Digital, PS Production Services and Bling Digital, hosts the Sim Technology Showcase on January 30 at Sim’s Toronto headquarters.
The industry doesn’t do as many pilots as in years past, which is a shame, because they can be a valuable format for testing not just story ideas and actors but new technology. In my role covering new cinema technology for the Digital Cinema Society I am often offered gear to test and evaluate, everything from new lighting units and cameras to various digital cinema recorders. Since I need to keep busy earning my living as a director of photography, I honestly don’t have time to run scientific tests, so I prefer instead to use the gear in real world productions I’m hired to work on. You could call me a technology test pilot. I get a better sense of how these tools perform where the rubber hits the road, and it’s a good way to help out the productions I’m working on, pulling in items they might not otherwise be able to afford. The perfect opportunity to put many of these items through their paces came up recently when I was asked to shoot a feature length pilot for a new action/adventure show aimed at young adults entitled, Tribe of the Wild.
LED lighting manufacturer Zylight has received a strategic investment from Ushio America.
Horror films have a certain style: cramped quarters, heat, now-you-see-it-now-you-don’t or did-you-really-see-it. Lighting for the suspense, and horror of the genre is always a particular challenge but one that cinematographer Steve Romano believes he handled nicely the indie feature The Girl, which was directed by Jennifer Blanc-Biehn.
For writer/producer/director Robert Palmer, the idea behind I Am Alone, starring Gareth David Lloyd, began as a simple horror film video diary, but as the story developed, Palmer and partner Michael A. Weiss realized that the concept behind this project would allow them to push the boundaries of both reality TV and horror films.
When Camrin Petramale won a coveted honor at this year’s Local 600, Cinematographer’s Guild Emerging Cinematographers Awards, one of the perks he received was a set of Litepanels Sola ENG lights.
Litepanels has announced the Hilio/HC Field Lighting Package. This package is designed to provide the Hilio’s high output daylight balanced illumination with a convenient and portable DC power system from Anton/Bauer for ultimate mobility.
Shooting in northwest Chicago, within an old 1900s box warehouse for Lauren Santee’s music video, Let Down, provided some challenges for producer/director Kevin Otterness.
DP Jendra Jarnagin recently shot a night scene for an independent feature shooting the Sony F55 Digital Cinema Camera at 5000 ISO.