It’s an understatement to call Cooke Optics’ chairman and owner Les Zellan a digital cinema pioneer. In 2000 when he first introduced the idea of metadata technology in lens manufacturing, only a small number of people believed that digital cinema technology would ever truly replace film as Hollywood’s production medium of choice. At the time, the American Society of Cinematographers was actively campaigning against the idea of replacing film projectors with what were derisively called video projectors. Much has changed, of course, but Zellan still talks in the wary manner of pioneers who understand that, even though they’ve overcome some challenges, there are still more to face.
When J.J. Abrams and Dan Mindel, ASC, BSC took on Star Wars: The Force Awakens, they knew they were handling a cultural touchstone. As they did with Star Trek and Star Trek Into Darkness, they wanted to respect the antecedent while making a great, entertaining film for today’s audiences. So when it came to choosing format, lenses and the right look, they began by researching how the original Star Wars films were made.
Cooke Optics has set out a roadmap for delivery of its most recently announced lenses, as well as an update about /i3, the latest and most ambitious version of its /i Technology metadata system.
Cinematographer Felix Wiedemann has chosen Anamorphic/i lenses from Cooke Optics, the multi-award winning manufacturer of precision lenses for film and television, to shoot the action thriller Stratton.
When Fujinon added the PL 19-90mm zoom lens to its Cabrio line, the company anticipated resistance from the cinema community. As Mike Nichols, business development manager for sales and rental house AbelCine puts it, “Most feature film DP’s are accustomed to primes and prefer a more traditional cinema-style lens, particularly in a narrative set up. And while the removable servo is convenient, DPs may not yet see it as a lens that’ll work in a cinematic set up.” That’s starting to change.
Fujifilm is hosting a 4K Day today with the 4K IS Mini and Fuji's latest 4K Zoom Lenses at the Digital Motion Picture Center in Culver City, California. There will be guest speakers throughout the day and the opportunity to experience Fujinon's latest technology up close.
Manios Digital & Film has reached an agreement with cinema lens maker Veydra to become the exclusive, worldwide distributor for its innovative new lens accessory, the Veydra 1.2x PL to PL Expander. The Expander makes it possible to use vintage zoom lenses from the Academy-format era with current generation Super 35 and larger sensor cameras.
Fujifilm will showcase its range of Cabrio PL cine/ENG-Style lenses, Premier PL 4K+ cine lenses, and the HA18x5.5 HD zoom at the annual Cine Gear Expo LA 2015, to be held from June 4-7 on the Paramount lot in Hollywood.
Vimeo and Canon are partnering to release the feature-length documentary Bending the Light, directed by veteran filmmaker Michael Apted (the Up Series, Gorillas in the Mist, The World is Not Enough). Bending the Light, a celebration of the craft of visual imaging, explores the relationship between the artisans who create camera lenses and the professionals who depend on their lenses to capture their creative visions.
Arri has introduced new Arri Master Anamorphic Flare Sets that the company says are highly versatile and economical accessories for the Arri/Zeiss Master Anamorphic lens series. Each of the seven Master Anamorphic focal lengths has its own specific flare set, comprising easily replaceable front and rear glass elements that can be used individually or in combination to provide the lens with three additional looks for enriched on-set creativity.