Immersive Entertainment

Creating Immersive Cinema

Wed, 01/11/2017 - 11:18 -- Nick Dager

Immersive cinema seating is one of the fastest growing trends in mainstream motion picture exhibition and shows no signs of slowing. Translating the action on the screen into what a viewer experiences in the seat is no simple task and requires the hard work of many talented people. To learn more about that process, I recently spoke, via email, with Catherine Yi, creative director of 4DX America.

CJ 4DPlex Merges with Simuline

Fri, 12/02/2016 - 12:56 -- Nick Dager

CJ 4DPlex, makers of dynamic seating for movie theatres, has merged with Simuline, a company that creates rides and simulators for the attraction industry. With the merger, CJ 4DPlex hopes to expand its business beyond immersive cinema, including, virtual reality and other areas of the attraction industry.

First French 4DX Theatre to Open in 2017

Tue, 11/29/2016 - 13:05 -- Nick Dager

Les Cinémas Gaumont Pathé – the number one cinema chain operator in France, the Netherlands and Switzerland – will open France’s first CJ 4DPlex 4DX theatre early next year. The theatre will be located at brand new Pathé’s La Villette multiplex in Paris, which is opening mid-December 2016. This location is the largest cinema in Northern Paris, with 16 screens and 2,900 seats.

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Sony Pictures Adds Dubbing Stage

Tue, 11/22/2016 - 11:54 -- Nick Dager

Responding to the growing popularity of home theater systems with immersive sound, Sony Pictures Post Production Services has added a new mix stage dedicated to next-generation home theater audio formats. Located on the Sony Pictures lot in Culver City, the new stage is designed to simulate a home theater environment and equipped to master feature film and television projects in Dolby Atmos, Auro-3D and other immersive sound formats. This new room has been used to prepare several feature titles for Blu-ray Disc, 4K Ultra HD Disc, and digital delivery.

Margarita Mix Adds Immersive Audio Services for VR

Tue, 11/08/2016 - 08:55 -- Nick Dager

Margarita Mix, a FotoKem company, has expanded into the virtual reality arena with the addition of 360-degree sound rooms at their facilities in Santa Monica and Hollywood. Whether it’s creating sound design, mix and final print masters for VR video, or remixing current spots for a full-surround environment, Margarita Mix now offers producers and content owners high-quality sound solutions for the professional VR market. The new capabilities augment the full array of premium audio services for studios, networks and production companies offered at Margarita Mix.

ArcLight Cinerama Dome Upgrades for Billy Lynn

Fri, 11/04/2016 - 11:43 -- Nick Dager

ArcLight Cinemas has collaborated with Christie to custom fit the legendary Cinerama Dome in order to properly project the west-coast debut of Academy-award winning director Ang Lee’s Billy Lynn’s Long Halftime Walk in 3D 4K 120 frames-per-seconds, the way it was shot. The debut will be held November 10.

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