Immersive Entertainment

Four New Films to Release in ScreenX

Thu, 04/21/2016 - 10:49 -- Nick Dager

ScreenX has unveiled the feature films that will be released this year in the immersive multi-screen format. They include two Korean films and two Chinese films. Operation Chromite follows the heroic Korean soldiers who carried out a pivotal covert operation during the Korean War. Liam Neeson stars as General MacArthur. Lee Jung-jae and Lee Beom-soo also star. The film is directed by Lee Jae-han and produced by Taewon Entertainment. ScreenX will be utilized during the battle scenes as well as some of the other key action sequences. (July 2016)

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Barco Escape Adds to Growing Movie Content Slate

Wed, 04/13/2016 - 13:12 -- Nick Dager

Barco has announced deals with two top production companies to release multiple upcoming titles in Barco’s multi-screen, immersive movie format, Barco Escape. Cross Creek Pictures, the production company behind thrillers Black Swan, Everest, Rush, and Black Mass, has committed to go into development on a film in Barco Escape by 2017. Cross Creek Pictures recently announced a three-year co-financing, production, and distribution deal with Sony Pictures Entertainment.

Star Trek Set to Escape

Tue, 04/12/2016 - 01:04 -- Nick Dager

Barco and Bad Robot Productions today announced that Star Trek Beyond, one of this year’s most anticipated films, will be released in Barco’s multi-screen theatrical format Barco Escape. J.J. Abrams’ Bad Robot has agreed to master a special version of the film, expanding the storytelling across three screens to unveil a thrilling new movie going experience to audiences when the film, from Paramount Pictures and Skydance Productions, releases on July 22.

CJ CGV to Unveil 4DX VR at CinemaCon

Wed, 04/06/2016 - 12:44 -- Nick Dager

For the first time under its corporate banner CJ CGV will exhibit at CinemaCon 2016, which convenes next week at Caesars Palace in Las Vegas. The company will be in Booth 2003A. In addition to the latest advances and developments with 4DX – the multisensory cinema technology with motion and environmental effects – and ScreenX – the world’s first 270-degree, multi-projection system used within a theatre setting, CJ CGV will be demonstrating its newest addition to the immersive cinema universe: 4DX VR.

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The Spring: Single Camera VR

Mon, 03/21/2016 - 13:54 -- Al Caudullo

I recently worked as a camera operator on a VR feature called The Spring. The first question of many questions that I had for Greg Passmore, owner of Passmore Labs, Austin, Texas was, “When you are shooting a 3D 360 degree VR movie in a cave where at times you are perilously close to the top of the caves due to the water level, where do you position the crew?” His reply threw me off guard. He said, “Anywhere I want.” It was then that he told me he was shooting with one Red Epic camera. The question then was, how?

Smoke + Mirrors Live Concert Powered by Philips LightVibes

Thu, 03/03/2016 - 12:22 -- Nick Dager

Last night at an exclusive screening at London’s independent Genesis Cinema in Mile End, London, Philips Lighting brought one of the world’s hottest bands to the silver screen as never seen before. Philips Lighting hosted the immersive concert event with an exclusive screening of the critically acclaimed Imagine Dragons: Smoke + Mirrors Live concert powered by Philips LightVibes.

IP Man 3 Coming to China in 4DX

Mon, 02/29/2016 - 14:41 -- Nick Dager

IP Man 3 will be released in China in 4DX on March 4. The film is highly anticipated there because it stars Donnie Yen and Mike Tyson. 4DX fans are looking forward to being immersed in the action battles between the two men. According to CJ 4DPlex, Chinese audiences love local action franchise movies that are screened with its 4DX technology, which features motion seats and environmental effects.

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Lighting Dragons

Mon, 02/29/2016 - 12:02 -- Nick Dager

Screenings of Imagine Dragons: Smoke + Mirrors Live music concert will be enhanced with Philips LightVibes. An initial three cinemas will deploy the technology for immersive cinema with more than 790 additional cinemas offering the title via distribution, broadening access to the concert for many more fans around the world. Tyrone Walker-Hepburn, owner of the Genesis independent cinema in London, which will show the UK screening said, “As an independent cinema, we’re all about differentiating ourselves. So being able to offer interesting, premium content like the Imagine Dragons concert using Philips LightVibes really sets us apart. It helps us to attract new audiences and revenue streams, which are key to our growth plans. People describe us as a maverick cinema and ventures like this cement that reputation."

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