Immersive Entertainment

Cineworld, Slovakia, Gets 4DX Immersive Seating

Wed, 05/18/2016 - 13:09 -- Nick Dager

CJ 4DPlex has installed its immersive seating technology in the east European market, available for the first time in Slovakia through a partnership with Cineworld Plc, Europe’s number two multiplex chain. CJ 4DPlex brought the first 4DX theatre to Slovakia on May 11, and the first screening presented was Captain America: Civil War, beginning May 12. Cineworld’s Cinema City is operating three multiplexes and 29 screens in Slovakia and the first 4DX theatre is located in Cinema City Aupark, the biggest residential area with easy access from any point in Bratislava, the central city of Slovakia. Cinema City Aupark, operating 12 screens and 2313 seats, is situated in Aupark Mall, the most famous culture complex shopping center in Slovakia, including lots of restaurants, sports centers, cafes, and shops.

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Four New Films to Release in ScreenX

Thu, 04/21/2016 - 10:49 -- Nick Dager

ScreenX has unveiled the feature films that will be released this year in the immersive multi-screen format. They include two Korean films and two Chinese films. Operation Chromite follows the heroic Korean soldiers who carried out a pivotal covert operation during the Korean War. Liam Neeson stars as General MacArthur. Lee Jung-jae and Lee Beom-soo also star. The film is directed by Lee Jae-han and produced by Taewon Entertainment. ScreenX will be utilized during the battle scenes as well as some of the other key action sequences. (July 2016)

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Barco Escape Adds to Growing Movie Content Slate

Wed, 04/13/2016 - 13:12 -- Nick Dager

Barco has announced deals with two top production companies to release multiple upcoming titles in Barco’s multi-screen, immersive movie format, Barco Escape. Cross Creek Pictures, the production company behind thrillers Black Swan, Everest, Rush, and Black Mass, has committed to go into development on a film in Barco Escape by 2017. Cross Creek Pictures recently announced a three-year co-financing, production, and distribution deal with Sony Pictures Entertainment.

Star Trek Set to Escape

Tue, 04/12/2016 - 01:04 -- Nick Dager

Barco and Bad Robot Productions today announced that Star Trek Beyond, one of this year’s most anticipated films, will be released in Barco’s multi-screen theatrical format Barco Escape. J.J. Abrams’ Bad Robot has agreed to master a special version of the film, expanding the storytelling across three screens to unveil a thrilling new movie going experience to audiences when the film, from Paramount Pictures and Skydance Productions, releases on July 22.

CJ CGV to Unveil 4DX VR at CinemaCon

Wed, 04/06/2016 - 12:44 -- Nick Dager

For the first time under its corporate banner CJ CGV will exhibit at CinemaCon 2016, which convenes next week at Caesars Palace in Las Vegas. The company will be in Booth 2003A. In addition to the latest advances and developments with 4DX – the multisensory cinema technology with motion and environmental effects – and ScreenX – the world’s first 270-degree, multi-projection system used within a theatre setting, CJ CGV will be demonstrating its newest addition to the immersive cinema universe: 4DX VR.

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The Spring: Single Camera VR

Mon, 03/21/2016 - 13:54 -- Al Caudullo

I recently worked as a camera operator on a VR feature called The Spring. The first question of many questions that I had for Greg Passmore, owner of Passmore Labs, Austin, Texas was, “When you are shooting a 3D 360 degree VR movie in a cave where at times you are perilously close to the top of the caves due to the water level, where do you position the crew?” His reply threw me off guard. He said, “Anywhere I want.” It was then that he told me he was shooting with one Red Epic camera. The question then was, how?

Smoke + Mirrors Live Concert Powered by Philips LightVibes

Thu, 03/03/2016 - 12:22 -- Nick Dager

Last night at an exclusive screening at London’s independent Genesis Cinema in Mile End, London, Philips Lighting brought one of the world’s hottest bands to the silver screen as never seen before. Philips Lighting hosted the immersive concert event with an exclusive screening of the critically acclaimed Imagine Dragons: Smoke + Mirrors Live concert powered by Philips LightVibes.

IP Man 3 Coming to China in 4DX

Mon, 02/29/2016 - 14:41 -- Nick Dager

IP Man 3 will be released in China in 4DX on March 4. The film is highly anticipated there because it stars Donnie Yen and Mike Tyson. 4DX fans are looking forward to being immersed in the action battles between the two men. According to CJ 4DPlex, Chinese audiences love local action franchise movies that are screened with its 4DX technology, which features motion seats and environmental effects.

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