Exhibition

Screenvision Research Says Cinema Advertising Tops All Other Outlets

Thu, 05/25/2023 - 09:57 -- Nick Dager

Screenvision Media held its annual Upfront presentation Wednesday night and announced new breakthrough research, which proved cinema is the number one video platform for attention with 75 percent active attention to ads and 100 percent viewability. That is two-six times higher than TV, CTV, Social and Digital.

AMC Summer Movie Camp Program Returns

Wed, 05/24/2023 - 10:29 -- Nick Dager

AMC Theatres today announced that its popular long-time family summer movie program, AMC Summer Movie Camp, is returning to theatres for the first time since 2019. Through AMC Summer Movie Camp, moviegoers can enjoy recent and classic family titles for $3 plus tax on Wednesdays and $5 plus tax on Saturdays throughout the summer.

Cinionic CineEurope’s Official Cinema Projection Provider for Fifth Time

Wed, 05/24/2023 - 10:25 -- Nick Dager

Cinionic has partnered with the Film Expo Group to become the Official Cinema Projection Provider of CineEurope for the fifth year in a row. All projection equipment in the CCIB Auditorium will be supplied by Cinionic, powering the studio product presentations and screenings with Laser Projection by Cinionic.

Cinderella UK’s Favorite Disney Princess

Tue, 05/23/2023 - 11:48 -- Nick Dager

Cinderella has been named the UK’s favorite Disney princess, according to new national research, from Showcase Cinemas. The study, which was commissioned to celebrate the release of the live-action The Little Mermaid, also revealed Cinderella (11 percent) is the nation’s favorite Disney Princess movie – with the top three characters also reflected in the UK’s top three favorite films as Snow White and the Seven Dwarfs (10 percent) and Beauty and the Beast (8 percent) landed among the nation’s favorites.

European Film Associations Consider the Future of Cinema

Mon, 05/22/2023 - 10:28 -- Nick Dager

Brussels-based professional associations of the film business sector in Europe representing producers, distributors, off-line and online video publishers, and cinema operators hosted a seminar last Saturday, exploring how best to cultivate and grow audiences in a dynamic and diverse film landscape as part of the Cannes Film Market’s industry program.

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