National CineMedia has added VIP Cinemas to its cinema advertising network. The family-owned and operated circuit has seventeen theatres across eight states from South Florida to Central Kansas. VIP recognizes the value of bringing the big screen to communities of every size.
The sixth annual Digital Cinema Media Awards, held in partnership with Campaign, took place this week at BAFTA. Leading figures from the media and advertising worlds came together to celebrate and reward the most impactful cinema advertising work created by the industry. The big winners on the night were Disney+ The Walking Dead and Publicis Imagine’s Frighteningly Good: How Disney+ Jump Started Their 18+ Audience campaign.
In an open letter to Liquid Media Group shareholders, CEO Joshua Jackson expressed confidence in the future of cinema. “Over the last eight months, we have been meticulously striving to shore up partnerships and acquisitions to provide our clients with infrastructure, services, research, and resources that will position Liquid Media Group as a leader in the independent content creation universe, and unique in its scope of offerings unlike any other provider in our space,” Jackson said
The European Digital Cinema Forum offered its annual global seminar at IBC 2022, which wrapped up in Amsterdam last week. This year’s agenda included a general market overview and current industry topics such as cybersecurity, high dynamic range, the cinema ecosystem and its challenges, and audio quality in the cinema.
For the first time in more than thirty years, cinema lovers in Kashmir, the northernmost geographical region of the Indian subcontinent, will be able to see films on the big screen. Jammu and Kashmir Lieutenant Governor Manoj Sinha this week inaugurated the valley’s first multiplex in the Sonawar area of the city.
Digital Cinema United has entered into a multi-year service agreement with Screenvision Media to manage the distribution of advertising content at select Screenvision Media exhibitor partner theatres.
Strong/MDI Screen Systems has released the HGA ReAct 1.4 screen, an efficient and versatile screen developed for the new generation of high-resolution laser projectors.
The potential and pitfalls of event cinema will be explored October 17 at ShowEast 2022 this year with a special session entitled Event Cinema – Filling the Void.
The organizers of the second annual Dome Fest West have announced their slate of featured, 360-degree media shows and full-dome films, as well as the three keynote speakers for the event, which will take place October 6-9 at the Orange Coast College Community Planetarium in Costa Mesa, California.
Severtson Screens will feature its most popular options for its folded SēVision 3D GX line of cinema projection screens during ExpoCine 2022, September 20-23 at the Cine Marquise and Renaissance Hotel in São Paulo, Brazil.
