On July 27 Tom Cruise returns for the sixth time as agent Ethan Hunt when Mission Impossible: Fallout opens in theatres around the country. And on that same opening weekend, patrons of Regal Cinemas will receive their free copies of the third installment of Moviebill, the marketing brainchild of Concourse Media principals Andrew Felts and Matthew Shreder.
Distribution & Exhibition
Arts Alliance Media and Deluxe Technicolor Digital Cinema have collaborated to deliver the industry’s first truly automated key delivery message management service, representing a significant step towards the promise of fully automated cinema management.
The Riverside company has announced taking a minority stake in New York cinema advertising company Screenvision Media. Terms of the deal were not disclosed.
CinemaNext has opened new facilities in Liège-Barchon, Paris-Asnières-sur-Seine and Düsseldorf. The result is an optimized, cost-effective and fully secured supply chain organization to support the sustainable organic growth of CinemaNext and its subsidiaries across Europe, North America, Africa, Middle East and Central Asia.
The Hollywood Section of the Society of Motion Picture and Television Engineers recently hosted students from colleges and universities across Southern California for Career Day, a day-long event focused on technology-oriented employment opportunities in the media and entertainment industry. The event included speeches, roundtables, and panel discussions from industry leaders on subjects ranging from job-seeking strategies to emerging technologies employed in cinema, broadcast, and virtual reality production.
In its recent elections, the European Digital Cinema Forum selected several new board members, covering a wide range of the cinema business across many European countries. This breadth is good for the EDCF and is important for the group so that it can continue to take into account all members’ interests and provide real value to the industry as a whole
The Association of Moving Image Archivists, in partnership with The Film Foundation, are offering two levels of training for projectionists and staff presenting 35mm film in theatres this year. Level one will take place in Chicago August 28-30, and level two in Boston October 15-17.
With a passion for movies that he’s had for as long as he can remember Mark Louis, director of presentation for Alamo Drafthouse Cinemas, started working in the theatre industry almost 40 years ago. When watching movies, he realized early on that the slightest imperfection in the presentation was a distraction. Even unavoidable distractions like on-screen cue marks on 35mm film prints would grab his attention. He says he found himself wondering why imperfections like those marks were present and could they be avoided. That frustration with a less than perfect presentation and a fascination with how movie magic actually worked is what lured him to the technical side of the business where he remains to this day. I recently spoke with Louis about his career in exhibition and his role at Alamo Drafthouse Cinemas.
This Thursday, in conjunction with the official grand opening of B&B Theatres’ newly-built, state-of-the-art, flagship Liberty 12 location in Liberty, Missouri – the largest ScreenX auditorium in the world will open to the public. It will be located on a screen measuring more than four stories tall and seven stories wide, with the capacity to seat 244 attendees.
[Editor’s Note: In a new white paper, Barco senior product manager Tom Bert makes a strong case for the importance of contrast ratio in cinema.] In any visualization system, the contrast ratio is one of the key parameters that define image quality. A metric for comparing the brightest whites to the darkest blacks in the image, you could say that a good contrast ratio truly adds depth to the image. A low contrast ratio makes an image look washed out. Details as well as the artistic intent get lost. This is true for direct view displays as well as for projectors.