“We wanted to be first to market in Houston with laser projectors,” said Jason Ostrow, vice president of Star Cinema Grill. With the installation of 30 Sony 4K laser digital cinema projectors over three locations, starting with College Station, Texas, Star Cinema Grill is accomplishing their goal. “Houston is becoming a very competitive market, not only with traditional theaters but also dine-in theaters now,” he said. “We need to make sure that with any dine-in theater we open going forward, we’re doing whatever we can to differentiate ourselves. This gives us a true competitive advantage.”
Baby Boomers remain a significant part of the movie-going audience with more than 70 percent of this population going to the movie theatre and experiencing its amenities. However, there are significant gaps in this audience’s awareness of new theatre offerings/attractions and premium experiences. A new study released today by AARP, What Boomers Want: Insights into Cinema Experience Preferences and Behaviors, examines the specific preferences of movie-goers in an effort to reveal what Boomers want from their movie-going experience as well as reasons why they may not choose to go to theatres more frequently.
Vista Entertainment has announced an expanded partnership with National Amusements’ Showcase Cinemas. Vista is already the software provider to Showcase Cinemas UK and the addition of Showcase Cinemas USA including Showcase Superlux in Chestnut Hill, Massachusetts, represents very significant growth of Vista’s North American market foothold
Cineworld Group has announced that there will be 145 total CJ 4DPlex 4DX auditoriums across Cineworld Group's worldwide footprint, adding 79 Regal Entertainment locations in the U.S and 20 Cineworld Cinemas and Cinema City theatres across Europe and the Middle East.
The sales, services, and marketing teams from Cinionic – Barco’s cinema joint venture – are now brought together with Barco’s cinema manufacturing and engineering departments at one location in Kortrijk, Belgium. With a focus on automation and innovative technologies, Barco’s branewand production facility, called the Engine, is geared to create the cinema projectors of the future, both in terms of volume and technology.
The National Association of Theater Owners’ Cinema Buying Group today announced a global partnership with Eclair USA to provide participating CBG movie theaters with easy and cost-effective access to EclairPlay, a digital cinema package broadband delivery platform currently in use at more than 180 North American cinemas. Through EclairPlay, CBG’s members will have access to expanded programming options and an ever-increasing portfolio of first-run independent films and event cinema fare.
The Walt Disney Studios has announced twenty titles to be shown at Dolby Cinema locations around the globe. The titles include releases from Disney, Lucasfilm, Marvel Studios, Pixar, and Walt Disney Animation Studios. Among the new releases are two Star Wars titles and Incredibles 2.
Showtime Cinemas is opening its second all-Christie cineplex in Taiwan. The installations were completed by Christie’s longstanding Taiwanese partner Dacoms Technology,with support from Showtime and Christie’s technical teams.
Vox Cinemas has been licensed to operate cinemas in Saudi Arabia. Its newest cinema, which will be its first multiplex in Saudi Arabia will open at Riyadh Park Mall in the coming days.
Kicking off what could be a record-breaking summer at the box office, Fandango today launched its new Fandango VIP+ rewards program to incentivize advance ticketing and more movie-going this summer. For the first time, ticket buyers on Fandango can earn VIP+ Points redeemable for discounts and free stuff across Fandango’s family of businesses -- from ticketing to streaming digital movies and TV shows to fan merchandise.