Business

Spotlight Promotes Three Advertising Sales Executives

Wed, 10/23/2019 - 08:40 -- Nick Dager

Cinema advertising company Spotlight Cinema Networks has announced several promotions within its national sales department. The changes are effective immediately and include: Bob Shaw promoted to executive vice president, national; Karen Brady promoted to senior vice president, Eastern region; and Mandi Dyner promoted to senior vice president, Western region

Movies in Theatres a Better Experience, Study Shows

Tue, 10/22/2019 - 11:23 -- Nick Dager

Viewers in a movie theatre are more likely to have a better overall experience than those in a home setting, according to the 2019 Showcase Cinemas Theatre Vs Home Biometrics Study. This first-of-its-kind biometrics study examines not only how excited moviegoers felt while watching a movie in a movie theatre versus a home setting but also how much more satisfied study participants were with key aspects of watching a movie in-cinema versus a home environment.

Volfoni Sets the 3D Record Straight

Mon, 10/21/2019 - 12:26 -- Araceli Vaello

I’ve been thinking for some time now about how to issue a new press release regarding the same old boring story about the never-ending lawsuits taking place between RealD and Volfoni, being totally clear and transparent so that everyone understands my words and the situation without making it too technical or using patent jargon that no one is going to understand. I consider at this stage it is important the communication is clear and straight.

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Disney Releasing Four New Films in 4DX

Fri, 10/18/2019 - 13:04 -- Nick Dager

The Walt Disney Studios will release four upcoming titles in CJ 4DPlex’s multi-sensory 4DX format. Following the successful global release of The Lion King and Aladdin in 4DX, Maleficent: Mistress of Evil will be released in October, followed by Frozen 2 and Ford v Ferrari in November and Star Wars: The Rise of Skywalker in December.

Africa Key Focus of Emerging Cinema Markets Conference

Fri, 10/18/2019 - 12:55 -- Nick Dager

Africa will be a key focus when the Emerging Cinema Markets Conference at the Grand Tarabya Hotel in Istanbul convenes November 19-21. The conference is run by Digital Cinema Solutions Events. Rob Arthur, founder and director of DCS Events and senior consultant at the Big Picture says, “Cinema in Africa is the new frontier. It is critically important that the industry stakeholders work as a team to best manage the growth opportunities cross the continent.”

Showcase Flagship Thesatre Converting to All Laser

Tue, 10/15/2019 - 11:27 -- Nick Dager

Later this year National Amusements’ Showcase Cinema de Lux Legacy Place will become the exhibitor’s first all Barco laser multiplex in the United States. Located in Boston, Massachusetts, the theatre will be the Northeast’s first theatre to feature Showcase XPlus – CGS Enlightened, the cinemas’ enhanced giant screen offering with immersive sound, crystal clear laser projection and reserved seating.

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