Business

4DX with ScreenX Drawing Record Crowds

Wed, 09/04/2019 - 11:09 -- Nick Dager

The July 19 opening of CJ 4DPlex 4DX with ScreenX at the Grand Cinema Sunshine in Ikebukuro, Tokyo, of Sony Pictures' Spider-Man: Far From Home, extended its run by four weeks due to sold out screenings during prime-time slots and recording attendance rates as high as 99 percent during peak showing times. In China, 4DX with ScreenX attendance numbers also soared, with occupancy rates doubling that of standard 2D formats for Spider-Man: Far From Home.

Cinity Cinema System Gets Official Launch

Tue, 09/03/2019 - 11:57 -- Nick Dager

Huaxia Film Distribution recently held a grand launch in Beijing to formally introduce the Cinity Cinema System, which was unveiled earlier this year in Las Vegas at CinemaCon. A trailer of Gemini Man, the new film by Oscar award winning director Ang Lee was shown. Lee used the Cinity Cinema System to produce his latest film, Gemini Man in 4K stereoscopic 3D at 120 frames per second. He screened a trailer of the new film and made a video address to the audience gathered for the event.

B&B Theatres to Add Five ScreenX Auditoriums

Fri, 08/23/2019 - 11:29 -- Nick Dager

B&B Theatres, the sixth largest theatre chain in North America, is adding five additional CJ 4DPlex ScreenX auditoriums across the U.S., for a total of seven by 2020. The companies partnered last year to introduce the largest ScreenX system in the world, a screen that is more than four stories tall and seven stories wide, offering moviegoers one of the most premium, immersive viewing experiences in history.

CinemaNext Upgrades Neocine Thader in Murcia, Spain

Tue, 08/20/2019 - 11:34 -- Nick Dager

European cinema exhibitor services provider CinemaNext, today announced the completion of its first fourth generation laser-powered 4K RGB projection system installation at the Neocine cinema in the Thader shopping mall in Murcia, Spain. The SP4K-25 Barco projector with Alchemy server setup at Neocine marks a European first by CinemaNext and its Valencia-based services center since Cinionic began selling the new Barco series 4 platform in April.

IT Chapter Two Gets Immersive Release

Wed, 08/14/2019 - 13:24 -- Nick Dager

Warner Bros. Pictures, announced today the release of New Line Cinema’s IT Chapter Two in three immersive cinema technologies: the multi-sensory 4DX format, the heightened 4DX Extreme (available in select theaters and territories) and the panoramic, 270-degree ScreenX. When the film is released globally on September 6 audiences worldwide will be able to take in the highly anticipated horror franchise finale in the auditoriums of 4DX and ScreenX.

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